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Oct 16, 2020 By Salesforce

Don’t be daunted by digitisation: A framework for manufacturers

The top priority for manufacturers is to digitally transform their business. Start now with this 3-part framework.... Read More

Digital Transformation, Cloud Services, Apps, Customer Experience, Customer Service

Oct 08, 2020 By Ian McAdam

It’s Time for Sales Leaders to Rethink How They Lead

The State of Sales Report revealed many sales reps are struggling with the transition to their new sales environment. Here, Ian McAdam shares how sales leaders can help their teams adapt to their new way of working.... Read More

Sales, Research, Sales Strategies, Leadership Insights, Digital Transformation, Leadership

Sep 30, 2020 By Salesforce

4 Sales Trends Changing the Way You Work

The fourth edition of the State of Sales report reveals key sales trends helping sales professionals recover and grow. Here, we recap the top four findings.... Read More

Sales, Sales Cloud, Research, Digital Transformation, Future of Work

Sep 16, 2020 By Salesforce

How to Create a Customer Journey Map

A customer journey map is a visual representation of the process someone goes through to accomplish a goal with your product or service, as well as what they do and how they feel at each stage of that process. Here’s how to create one.... Read More

Customer Journey, Customer Journeys, Customer Engagement, Digital Transformation, Marketing, Resources

Sep 08, 2020 By Salesforce

The Evolution of Marketing: Where to Focus Your Transformation for Success

Consumer needs and expectations around the world will continue to evolve and change. As the custodians of customer experience, marketers must refocus their transformations to ensure survival tomorrow.... Read More

Customer Experience, Digital Transformation, Marketing, Artificial Intelligence

Aug 20, 2020 By Salesforce

Salesforce LIVE: ANZ - Highlights from the Opening Keynote

The world has gotten a little smaller while we’re all separated – Trailblazers across the Tasman shared their expertise, experience and insights in the Salesforce LIVE: Australia and New Zealand keynote. Here are the highlights.... Read More

Events, Digital Transformation, Trailblazer Story

Aug 12, 2020 By Salesforce

10 Can’t-Miss Salesforce Live Australia & New Zealand Sessions

Are you ready for Salesforce Live? We’ve brought together inspirational leaders from Australia and New Zealand to share their stories of success, how they innovated, and what you can do today to make positive changes for tomorrow. Here are the 10 sessions getting us super excited.... Read More

Events, Digital Transformation, Customer Engagement, Trailblazer Story

Aug 06, 2020 By Salesforce

The Shift to D2C: How Consumer Goods Can Connect With Consumers

Instagram is the new shopping mall, the direct-to-consumer (D2C) channel has become paramount, and delivering on sky-high consumer expectations is more important than ever. It’s a digital frontier, and businesses need to keep innovating to keep consumers on side and stay ahead of competitors.... Read More

Consumer Goods, Social Media, Social, Digital Transformation, Direct-to-Consumer, Personalization

Aug 05, 2020 By Salesforce

Calling all Trailblazers! Join us for Salesforce Live ANZ on 19 August

What can you expect from Salesforce Live ANZ on 19 August? More than 50 sessions, visionary leaders and innovative ideas, new ways of working and engaging with customers, trailblazer stories, and special expo rooms for one-on-one advice from experts. Check out the incredible line-up.... Read More

Events, Digital Transformation, Sales, Trailblazer Story, Future of Work

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