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From the challenges to the achievements, discover stories that will inspire growth ‒ with heaps of handy tips along the way.

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Founders, CEOs, leaders of all stripes share their tales of blazing new trails in their lives, careers and companies.

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Dec 10, 2020 By Diana Terry

Q&A: How Veolia’s Collaborative IT Drives Digital-First Businesses

Ever thought of putting data, marketing, communications, applications, infrastructure, cybersecurity and the service desk all in the one team? Veolia did, and the collaboration is powering great achievements. CDO Ben Sullivan explains.... Read More

Digital Transformation, IT, Leadership Insights, CIO, Customer Story, Customer Success, Future of Work

Dec 07, 2020 By Salesforce

Dreamforce to You 2020: How to Succeed in the All-Digital, Work-From-Anywhere World

Slack, Hyperforce, Einstein Automate, Bentley, AT&T and more – check out all the announcements and the incredible guests who joined Marc Benioff in the Dreamforce to You Keynote, live from San Francisco.... Read More

Dreamforce, Events, Salesforce Ohana, Trailblazer Story, Digital Transformation, Customer Success

Dec 03, 2020 By Sascha Ambrose

The New Evolution of Digital Transformation for the Insurance Industry

With many insurance companies struggling with basic digital experiences, Salesforce’s acquisition of Vlocity is a game-changer for vertical solutions. Sascha Ambrose, VP Enterprise Sales, Financial Services, explains why this is big news for the insurance industry.... Read More

Customer Experience, Customer Engagement, Digital Transformation, Financial Services, IT

Dec 02, 2020 By Sassoon Grigorian

How to Design and Build Ethical AI

According to a recent YouGov survey, only 40% of managers using or planning to use AI are very confident that they and their organisations understand the potential ethical risks. Here, we recap the practical takeaways of a recent webinar, Infusing Ethics into AI Policy.... Read More

Artificial Intelligence, Einstein, Digital Transformation, IT

Dec 01, 2020 By Gisele Kapterian

Intermedium Research: 7 Drivers of Urgent Government Digitisation

Citizens expect frictionless experiences, crises have revealed what’s possible, and data-led policy and services are becoming non-negotiable – Gisele Kapterian on the findings of a new Intermedium report on the drivers of government agency digitisation.... Read More

Digital Transformation, Public Sector, Research

Nov 25, 2020 By Salesforce

How REA Group Built Its New Sales Strategy Around Data

The latest State of Sales report reveals 85% of sales professionals agree sales ops is becoming increasingly strategic. You need only look at the REA Group’s success story to see why.... Read More

Sales, Sales Strategies, Research, Digital Transformation, Analytics

Nov 20, 2020 By Salesforce

How OFX Uses Personalised Marketing to Build Trust in Volatile Times

Communicating with clients so that you are addressing their needs enhances brand trust and ultimately leads to more business. Bridie Smith, Global Head of Customer Relationship Marketing at OFX, explains how her company has kept marketing personal during COVID volatility.... Read More

Marketing, Marketing Personalization, Digital Transformation, Personalization, Best Practices

Nov 19, 2020 By Salesforce

Infographic: Why Sales Ops Is Becoming More Strategic

With 85% of Australia and New Zealand professionals agreeing that sales ops is becoming increasingly strategic, we look at what has changed in the past year that has seen them become the new sales hero.... Read More

Sales, Sales Cloud, Research, Digital Transformation, Infographics, Sales Strategies

Nov 11, 2020 By Vala Afshar

New Research: 15,600 Customers Want Trust, Empathy and Reimagined Digital Experiences

We asked more than 15,000 consumers and business buyers about the customer experience they expect now. Here, Vala Afshar shares highlights from the research and how businesses can deliver by reimagining customer engagement.... Read More

Customer Engagement, Customer Experience, Digital Transformation, Research

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