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State of the
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Sales enablement essentials

How-to’s, tips and resources to fuel your sales enablement and deliver what today’s customers want.

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Be inspired by our customers

From the challenges to the achievements, discover stories that will inspire growth ‒ with heaps of handy tips along the way.

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Leadership insights

Founders, CEOs, leaders of all stripes share their tales of blazing new trails in their lives, careers and companies.

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Jun 22, 2020 By Salesforce

Infographic: The True Cost of Technology

The APAC Employee Engagement Report provides critical insights to help IT and people leaders accelerate growth. The findings demonstrate that while technology is a critical enabler, substandard tech can have a significant negative impact on productivity and morale.... Read More

IT, Digital Transformation, Research, Infographics

Jun 17, 2020 By Tiffani Bova

Get Ready for Growth: What SMBs Need to Know to Expand With Success

Tips and expert insights to help you plan for growth. Salesforce launches a new Growth Toolkit to help small businesses during challenging times. Tiffani Bova, Global Growth Evangelist, Salesforce, shares her business growth expertise and highlights from the Growth Toolkit.... Read More

Small Business, E-Books, Digital Transformation

May 29, 2020 By Salesforce

3 Steps to Create a Strong Sales Culture in a Remote Team

With cyberattacks on the rise as hackers capitalise on vulnerabilities associated with remote work, McAfee’s VP Global Sales Operations Pilar Schenk shares how she and her team help reps sell from home at a critical time.... Read More

Digital Transformation, Leading Through Change, Sales Cloud, Sales

5 updates to make to your Marketing Cloud and Google Analytics 360 integration to keep your data accurate

May 28, 2020 By Salesforce

6 Updates to Make to Your Marketing Cloud and Google Analytics 360 Integration to Keep Your Data Accurate

Seeing sudden, drastic changes in your website traffic? Cardinal Path CTO Feras Alhlou shares six changes to make to your Google Analytics 360 and Marketing Cloud integration to keep your data accurate.... Read More

Digital Transformation, Leading Through Change, Data Management, Marketing Cloud, Marketing

Apr 23, 2020 By Salesforce

3 Challenges of Building a Virtual Service Centre and How We Overcame Them

Jim Roth shares how Salesforce moved 2,800 internal and outsourced customer support engineers in 12 countries to a virtual contact centre. ... Read More

Leading Through Change, Service, Digital Transformation, Customer Engagement, Salesforce Culture

Apr 09, 2020 By Salesforce

How Australia’s Best Place to Work Is Supporting Employees

Salesforce Senior Vice President of Employee Marketing and Engagement Jody Kohner provides a lens into the rapid changes taking place at our company as Salesforce adapts to working from home. ... Read More

Leading Through Change, Digital Transformation

Apr 09, 2020 By Salesforce

5 Ways to Make Commerce Site Updates Faster

Commerce leaders need to keep a mountain of content current – while their teams work from home. But refining the way you use your content management system (CMS) can add speed and agility to content workflows. ... Read More

Leading Through Change, Leadership Insights, Retail, Content Management, Customer Engagement, Digital Transformation

Apr 09, 2020 By Salesforce

Virtual Sales: Tips To Help You Connect With Customers Online

Virtual selling is the new norm. Read our virtual selling tips to help you to continue connecting with your customers remotely. ... Read More

Sales, Digital Transformation, Sales Strategies, Customer Engagement

Apr 07, 2020 By Salesforce

How Retailers Are Connecting With Online-Only Customers

Commerce Cloud Chief Customer Officer Adriana Bourgoin shares best practices for pivoting retail experiences to digital — and how brands are tackling the challenge. ... Read More

Leading Through Change, Commerce Cloud, Commerce, Digital Transformation

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Featured

Sales enablement essentials

Be inspired by our customers

Leadership insights

Infographic: The True Cost of Technology

Get Ready for Growth: What SMBs Need to Know to Expand With Success

3 Steps to Create a Strong Sales Culture in a Remote Team

6 Updates to Make to Your Marketing Cloud and Google Analytics 360 Integration to Keep Your Data Accurate

3 Challenges of Building a Virtual Service Centre and How We Overcame Them

How Australia’s Best Place to Work Is Supporting Employees

5 Ways to Make Commerce Site Updates Faster

Virtual Sales: Tips To Help You Connect With Customers Online

How Retailers Are Connecting With Online-Only Customers

Editors' Picks

How customer service changed in 2020

CRM 101 for sales leaders

3 years of customer engagement trends

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