COMMERCE

New Series: Becoming Retail

How to put people at the heart of digital transformation.

Jun 25, 2020 By JR Linne

In-Store Shopping Will Be (Mostly) Hands-Free — From Curbside To Cash Register

The new model for contact-free shopping goes far beyond apps like Apple Pay and Android Pay, which are already widely in use. True contactless shopping starts at the curbside outside the store and encompasses everything that happens in the store until the customer leaves.... Read More

Reopen Safely, Commerce, Leading Through Change, Retail

Jun 24, 2020 By JR Linne

Say Goodbye To Browsing: Retail Shopping in 2020 Gets a Total Makeover

Hand-off browsing, fitting room appointments, and smart lights — This is shopping in 2020. The pandemic has forced stores to redesign, rethink, and reimagine the entire experience around new health regulations and new customer expectations. Here's how retail looks in 2020... Read More

Digital Transformation, Commerce, Leading Through Change, Retail, Reopen Safely

Jun 22, 2020 By Adi Kuruganti

Tips From a Lightning-Fast Launch: How GE Renewable Energy Scaled a B2B Commerce Site in Weeks

In a recent survey of 350 B2B leaders, 94% expected their growth to come from ecommerce. And with traditional sales channels at risk because of pandemic-related restrictions, it’s absolutely critical to focus on selling online. Here's why... Read More

Digital Transformation, Commerce, Commerce Cloud, B2B Commerce, Ecommerce, Leading Through Change

Jun 20, 2020 By Ann Marie Aviles

How One Restaurant Used Its Tech Stack and 3 Extra Feet of Kitchen Space To Expand Nationally

It’s difficult enough to run a profitable restaurant under typical circumstances. But as COVID-19 forced the closure of thousands of restaurants nationwide, being in the food service industry is especially precarious. Despite the odds, one restaurant has continued its nationwide expansion. Wow Bao,... Read More

Digital Transformation, Commerce, Leading Through Change, Retail, Sales Cloud

Jun 15, 2020 By Jessica Ding

Drive Impact and Engage Shoppers With Social: TOMS Shows You How

Let’s face it: we’re all glued to our phones. Lockdowns across the globe have seen 70% of us spending more time on our smartphones, while 45% of us have increased our social media intake. And we’re not just using social networks to keep in touch with our loved ones. We’re also spending more time... Read More

Leading Through Change, Customer Engagement, Commerce, Marketing Cloud, Retail, Customer Experience, Social Media Marketing

Jun 12, 2020 By Andy Peebler

How To Launch a B2B Commerce Storefront Fast

In a post-pandemic, digital-first world, B2B organizations need to accelerate their digital commerce strategy. After all, with declines in face-to-face selling, B2B commerce helps buyers get products on store shelves faster, and lowers the cost to serve. According to Forrester, companies selling... Read More

Digital Transformation, Commerce, Commerce Cloud, B2B Commerce, Leading Through Change

Jun 08, 2020 By Anna Rosenman

How To Craft a Response That Fits: 5 Site Must-Haves

We’re all taking a crash course in crisis communication in real time. As businesses reopen, the need for an effective communication strategy isn’t shrinking. If anything, it's growing. There’s so much more to communicate now: policy changes, community support, new hours, openings, curbside pickup,... Read More

Leading Through Change, Digital Transformation, Commerce, Retail

May 29, 2020 By Kamal Tahir

Post-Pandemic Grocery Shoppers Will Want Personalization, Options Galore

As purchasing habits shift to a new normal, grocers will need to deliver personalized experiences to move more shoppers past transactions and build increased loyalty. Here are five lessons.... Read More

Commerce, Commerce Cloud, Future of Work, Consumer Goods, Leading Through Change, Retail

May 27, 2020 By Ann Marie Aviles

New Data: How to Engage Shoppers Across Generations in the COVID-19 Era and Beyond

Every two weeks, Salesforce Research is surveying the general population to discover how consumers and the workforce are navigating the COVID-19 pandemic. This week, we break down our latest survey results and share what retailers can learn from each generation. We’re posting the insights we’ve... Read More

Customer Engagement, Commerce, Leading Through Change, Retail, Thought Leadership

Research

Deliver truly personal shopping experiences in the year ahead

Most Popular Stories

A Subscription Service Can Increase Your Bottom Line

A Subscription Service Can Increase Your Bottom Line

Beyond the Brick and Mortar: How One Restaurant Brand Was Able To Scale Their Distribution Model Fast

How COVID-19 Will Shape the 2020 Holiday Season: 5 Predictions on the Future of Retail

Salesforce.com

New Series: Becoming Retail

In-Store Shopping Will Be (Mostly) Hands-Free — From Curbside To Cash Register

Say Goodbye To Browsing: Retail Shopping in 2020 Gets a Total Makeover

Tips From a Lightning-Fast Launch: How GE Renewable Energy Scaled a B2B Commerce Site in Weeks

How One Restaurant Used Its Tech Stack and 3 Extra Feet of Kitchen Space To Expand Nationally

Drive Impact and Engage Shoppers With Social: TOMS Shows You How

How To Launch a B2B Commerce Storefront Fast

How To Craft a Response That Fits: 5 Site Must-Haves

Post-Pandemic Grocery Shoppers Will Want Personalization, Options Galore

New Data: How to Engage Shoppers Across Generations in the COVID-19 Era and Beyond

Research

Deliver truly personal shopping experiences in the year ahead

Most Popular Stories

A Subscription Service Can Increase Your Bottom Line

Beyond the Brick and Mortar: How One Restaurant Brand Was Able To Scale Their Distribution Model Fast

How COVID-19 Will Shape the 2020 Holiday Season: 5 Predictions on the Future of Retail

Americas

Europe, Middle East, and Africa

Asia Pacific

Salesforce.com

New Series: Becoming Retail

Get our bi-weekly newsletter for the latest commerce insights.

Research

Deliver truly personal shopping experiences in the year ahead

Most Popular Stories

A Subscription Service Can Increase Your Bottom Line

Beyond the Brick and Mortar: How One Restaurant Brand Was Able To Scale Their Distribution Model Fast

How COVID-19 Will Shape the 2020 Holiday Season: 5 Predictions on the Future of Retail

Americas

Europe, Middle East, and Africa

Asia Pacific