360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Woman uses mobile payment option at checkout

Oct 09, 2020 By Chris Jacob

Data as the Driver: Lookalike Modeling and More To Help Your Brand Meet Customer Expectations

Discover how data-driven marketing techniques can help you identify potential customers and buyers with the highest likelihood of finding value in your product or service... Read More

Customer Engagement, Marketing, B2B Marketing, B2C Marketing, Marketing Personalization, Retail

Oct 07, 2020 By Patrick Deloy

How Retailers Can Win (Again!) With Livestreaming and New Digital Channels

Stores of all sizes are under pressure to digitally innovate and compete online. Here's how retailers can develop an omnichannel commerce strategy and start exploring popular new channels.... Read More

Customer Engagement, Commerce, Customer Experience, Retail

Oct 01, 2020 By Matt Marcotte

3 Ways Retailers Can Use Ecommerce To Give Back To Communities

The season of giving will be like no other in 2020. So, here's how to support your community in the absence of traditional methods like special in-store events and pop-ups ... Read More

Business as a Platform for Change, Commerce, Ecommerce, Retail

Sep 28, 2020 By Megan Hostetler

Give Yourself the Gift of More Opened Emails This Holiday Season

Our prediction is that up to 30% of global retail sales will be made through digital channels this holiday season. Here's how to meet the demands of all-digital customers with emails and avoid deliverability pitfalls... Read More

Customer Engagement, Commerce, Marketing, Marketing Cloud, Retail

Sep 23, 2020 By Matt Marcotte

Prepare Last-Minute Fulfillment for 2020's Busiest Holiday Season Ever

What’s top of mind for every retailer going into the 2020 holiday shopping season? Last-mile fulfillment. Here's how to do it right this year... Read More

Customer Engagement, Commerce, Ecommerce, Holiday Readiness, Retail

Sep 18, 2020 By Nathan Malone

Doing Good Is Good for Business: How KEEN Turned a Commerce Platform Into a Philanthropy Platform

For KEEN, doing good in the world is just as important as doing well financially. Here's how how they use their commerce stack to engage and support their community during a pandemic... Read More

Digital Transformation, Commerce, Customer Story, Retail

Sep 17, 2020 By Luke Ball

Why Your OMS Needs UX To Be the Focus FTW

Order management is how brands stay agile, extend new capabilities, and fulfillment all while meeting market dynamics. It all hinges on great UX... Read More

Digital Transformation, Commerce, Commerce Cloud, Ecommerce, Retail

Sep 15, 2020 By Rob Garf

Becoming Retail: Mentorship and Community Play Key Role in Success of Retail Leaders

Rob Garf discusses why mentors are so important in the retail industry — that's because it's a lifelong career commitment... Read More

Future of Work, Commerce, Retail

Aug 28, 2020 By Brian Solis

Retail Needs Haven’t Changed: The Buying Experience Has With CarMax

Salesforce research notes that ecommerce grew by 71% in Q2 2020. With that, CarMax — America’s largest used-car retailer and a Fortune 500 company — had to learn to adapt to the convenience, speed, and control of shopping online. Here's their story... Read More

Customer Engagement, Customer Service, Leading Through Change, Service Cloud, Ecommerce, Retail

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How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Data as the Driver: Lookalike Modeling and More To Help Your Brand Meet Customer Expectations

How Retailers Can Win (Again!) With Livestreaming and New Digital Channels

3 Ways Retailers Can Use Ecommerce To Give Back To Communities

Give Yourself the Gift of More Opened Emails This Holiday Season

Prepare Last-Minute Fulfillment for 2020's Busiest Holiday Season Ever

Doing Good Is Good for Business: How KEEN Turned a Commerce Platform Into a Philanthropy Platform

Why Your OMS Needs UX To Be the Focus FTW

Becoming Retail: Mentorship and Community Play Key Role in Success of Retail Leaders

Retail Needs Haven’t Changed: The Buying Experience Has With CarMax

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First