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State of the
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Discover the trends shaping the
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Sales enablement essentials

How-to’s, tips and resources to fuel your sales enablement and deliver what today’s customers want.

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Be inspired by our customers

From the challenges to the achievements, discover stories that will inspire growth ‒ with heaps of handy tips along the way.

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Leadership insights

Founders, CEOs, leaders of all stripes share their tales of blazing new trails in their lives, careers and companies.

EXPLORE SERIES

Aug 30, 2022 By Jo Gaines

Corporate Traveller’s Lessons on Resilience, Retaining Talent and More

How does an organisation move forward after a major disruption? In a recent Customer Council roundtable, leaders spoke candidly about lessons in resilience, creativity and what leadership means in a dramatically changed landscape.... Read More

Leadership, Leadership Insights, Customer Story

Aug 16, 2022 By Salesforce

Lorna Jane's Three-Step Approach to Achieving Global Business Growth at Scale

Here's how Lorna Jane hit two of its biggest sales days in its 30-year history by partnering with Salesforce to achieve global business growth.... Read More

Retail, Customer Story, Customer Engagement, Ecommerce

Aug 01, 2022 By Salesforce

How Seven West Media Is Investing in Tech to Revolutionise Television in Australia

The media industry has been disrupted. Seven West Media is rising to the occasion, by investing in its tech, upgrading its platforms and personalising ads.... Read More

Digital Transformation, CRM, Customer Story

Jul 13, 2022 By Salesforce

7 Aussie Businesses Share Tips on How They Put Digital-First, First

Whatever size your company, the only way to scale is by prioritising data and putting your customers first. Get tips from seven Aussie Trailblazers on how they drove digital transformation in their businesses and the important lessons they learned along the way.... Read More

Digital Transformation, CRM, Customer Story

Nov 09, 2021 By Brian Solis

Welcome to the New Era of Business Innovation: Service as a Connected Experience

If you missed Telstra’s session at Dreamforce 2021, don't worry. Brian Solis sat down with Telstra’s Karen Hughes to hear why service is a connected experience.... Read More

Service, Service Cloud, Customer Experience, Customer Service, Customer Story, Digital Transformation, Trailblazer Story

Jul 21, 2021 By Salesforce

4 Great Examples of ANZ Businesses Using Data to Change Their Business

Customer experience is becoming the ultimate brand battleground. Here’s how four ANZ businesses are using data to get ahead of the competition.... Read More

Data Management, Customer Experience, Customer Story, Customer Success, Cloud

Apr 06, 2021 By Derek Laney

3 Ways Smart Technology Fuels Human Customer Service

With customers wanting greater empathy from companies, will tech-enabled customer service be a barrier? Hardly. Tech is driving more human service in 3 big ways, and you’ll want to ensure they’re part of your strategy.... Read More

Service, Service Cloud, Research, Trailblazer Story, Customer Success, Customer Story, Customer Service

Dec 10, 2020 By Diana Terry

Q&A: How Veolia’s Collaborative IT Drives Digital-First Businesses

Ever thought of putting data, marketing, communications, applications, infrastructure, cybersecurity and the service desk all in the one team? Veolia did, and the collaboration is powering great achievements. CDO Ben Sullivan explains.... Read More

Digital Transformation, IT, Leadership Insights, CIO, Customer Story, Customer Success, Future of Work

Nov 05, 2020 By Rudi Khoury

How Empowerment and Ownership Enabled Fisher & Paykel to Redefine Its Approach to Sales

When industry disruption hits, should sales leaders wait and see what happens, or lean into change? Fisher & Paykel Executive VP – Customer Experience Rudi Khoury shares how leaders can create a culture that supports growth in even the most uncertain times.... Read More

Trailblazer Story, Sales, Research, Ecommerce, Customer Experience, Customer Story, Marketing

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