360 PERSPECTIVES

How To Connect Silos
and Put Customers First

May 11, 2016 By Shannon Duffy

Connections 2016: Salesforce Delivers New B2B Marketing Automation with New Pardot Lightning Components

It is clear that the B2B marketing playbook must be rewritten. Today, prospective customers lead their own way through the buying journey — sourcing information about products and services online and through social networks. The scattered discovery process has changed the way people and companies... Read More

Marketing, Pardot, Lightning

May 11, 2016 By Joanne Black

What I Wish I’d Known BEFORE Becoming a Sales Manager

Being a sales manager is a tough job, especially when you’re promoted from within the company. This happened to me years ago. I was an award-winning sales rep for a consulting firm and was promoted to sales manager. Now my colleagues (and friends) were reporting to me. I knew them well and thought... Read More

Careers, Leadership, Sales

May 11, 2016 By Andrew Gothelf

Salesforce MVPs Chat About 5 Business-Boosting Apps

Salesforce MVPs are full of Salesforce tips and best practices. And as part of the AppExchange ecosystem, they are ready and willing to recommend great apps that solve a range of business challenges. That’s why Salesforce MVPs host our App Mavericks video series, in which they interview AppExchange... Read More

AppExchange, Apps, Cloud

May 11, 2016 By Chanin Ballance

“Game on!” to Increase Sales Performance

Are you looking to boost your mid-year sales numbers to beat that daunting sales quota? A study by CSO Insights shows that over 40 percent of sales people fail to meet their sales quotas, and you don’t want any part of that statistic. When looking at ways to increase sales performance, it is... Read More

Sales

May 11, 2016 By Tom Hasselman

Seven Great Social Media Marketing Blogs Every Social Pro Should Follow

No surprise-we love to blog at Salesforce. But we recognize that we're not the only game in town. Like you, we use blogs to stay abreast on the perspectives of others. There's always more to learn. There are thousands of blogs dedicated to various topics related to marketing. Here,... Read More

Marketing, Social Media Marketing, Best Practices

May 11, 2016 By Kelly Simon

Get Ready-Day Two of Connections 2016 is Here!

Wake up, grab some coffee and prepare for another great day at Connections. Although you might still be feeling the glow from yesterday's monumental opening keynote, sessions, and of course the amazing concert, it's time to get your game face on. Day two will be action packed. There are... Read More

Marketing, Digital Marketing, Events

May 10, 2016 By Heike Young

ICYMI: The Top 4 Highlights from Connections Day 1

Welcome to Connections! Day 1 is where it all begins. Today we walked through the doors to the digital marketing event of the year, put on our badges, and settled in for three unforgettable days of marketing innovation and inspiration. As you recharge your devices and shine up your dancing shoes... Read More

Events, Marketing, Marketing Cloud

May 10, 2016 By Rohit Mahna

How Women and Millennials are Poised to Shake Up the Financial Services Industry

The demographics of wealth management are changing as women and millennials exert more independence over their financial management strategies. Over the last two decades there’s been a surge of female professionals in the workforce driving financial growth. Recent research conducted in summer 2015... Read More

Cloud, Financial Services, Financial Services, Financial Services Cloud, Innovation

May 10, 2016 By Alexa Schirtzinger

The New Service Playbook: 3 Surprising Ways to Rethink Customer Service

Delivering great customer service is really, really hard. Everyone knows it’s important — among today’s hyperconnected, hyperinformed consumers, customer service has surpassed both price and product as the key differentiator among brands. And everyone knows the basic principles of great customer... Read More

Service Cloud

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The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Connections 2016: Salesforce Delivers New B2B Marketing Automation with New Pardot Lightning Components

What I Wish I’d Known BEFORE Becoming a Sales Manager

Salesforce MVPs Chat About 5 Business-Boosting Apps

“Game on!” to Increase Sales Performance

Seven Great Social Media Marketing Blogs Every Social Pro Should Follow

Get Ready-Day Two of Connections 2016 is Here!

ICYMI: The Top 4 Highlights from Connections Day 1

How Women and Millennials are Poised to Shake Up the Financial Services Industry

The New Service Playbook: 3 Surprising Ways to Rethink Customer Service

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First