COMMERCE

New Series: Becoming Retail

How to put people at the heart of digital transformation.

Oct 03, 2017 By Heike Young

11 Ways For Retail Marketers to Get Holiday Ready – In October

The all-important holiday season, beginning in earnest on Black Friday, is already bearing down on retailers. These are, of course, some of the most important days of the entire year for retail marketers. In this episode of the Marketing Cloudcast, the award-winning marketing podcast from Salesforce, we talk with Ron Pereira, Senior Director of Product Marketing for Marketing Cloud and a true expert in all things holiday preparation.... Read More

Commerce, Retail Insights, Holiday Readiness

Sep 26, 2017 By Aaron Schubert

To Buy or Build? The Common Dilemma Facing B2B Businesses New to Digital Commerce

Navigating the complex eCommerce landscape can be daunting for B2B enterprises looking to digitally transform their business. However, it’s an investment that can’t be overlooked. Digital commerce will enable up to 27 percent of all B2B sales by 2020. The key to capitalizing on this enormous market opportunity is understanding the commerce platform landscape and... Read More

Commerce, B2B Commerce

Sep 19, 2017 By Jeff Barnett

Commerce Cloud at Dreamforce 2017

Last year’s Dreamforce was a coming out party for Commerce Cloud which, until just a few weeks before the big event, was known as Demandware. At this year’s Dreamforce, attendees will find that Commerce Cloud has a vastly expanded program for retailers and brands hoping to engage with their customers more effectively and at scale, and learn how Salesforce, the most complete CRM for retail, provides the fastest path to unified commerce.... Read More

Commerce, Retail Insights, Events

Sep 18, 2017 By Graeme Grant

Holiday Readiness: Why Returns Are Good For Your Business

Not long after all the gifts have been opened, the next great holiday tradition commences – the return. How can retailers leverage this additional engagement with the returner, and how can the the risk of a return be mitigated in the first place?... Read More

Commerce, Shopper Experience, Holiday Readiness

Sep 12, 2017 By Caila Schwartz

Introducing the 2017 Fashion Shopping Focus Report

The 2017 Fashion Shopping Focus Report includes benchmarks to help you gauge your own performance against your peers, and is broken down by luxury, general, and active apparel sectors as well as five geographical regions. This unique report is based on an analysis of over two billion apparel shopping visits and 40 million transactions.... Read More

Commerce, Retail Insights, Retail, Shopper Experience

Sep 07, 2017 By Heike Young

The 2017 Retail Holiday Marketing Calendar

This Marketing Holiday Calendar has everything you need to scale your marketing campaigns for every channel in the 2017 holiday season. The calendar includes trends, data, and monthly to-do lists — from September through January — that will be especially important this year.... Read More

Commerce, Retail Insights, Holiday Readiness

Sep 06, 2017 By Eric Marotta

CloudCraze Summer ’17 Release Improves Merchandising and Buying Efficiencies

It may be Winter in Westeros, but we’re still clinging to the last days of Summer at CloudCraze with our Summer ’17 release. We collaborated with our customers – including leading brands like Avalara, Adidas, Coca-Cola and Johnson Controls – to deliver new enhancements that enrich their buyer-seller relationships. Just like we consistently push the... Read More

Commerce, B2B Commerce

Aug 29, 2017 By Christa Matukaitis

Holiday Readiness: Best Practices for Buy Online/Pickup in Store

In theory, it sounds simple. Your customers place an order online, but prefer to pick it up in a local store rather than wait and pay for delivery. The reality, though, is that buy online/pickup in store (BOPIS) is often fraught with challenges. However challenging it might be, retailers must get BOPIS right during the holiday season.... Read More

Commerce, Unified Commerce

Aug 23, 2017 By B2B Commerce Team

How the SAP Hybris Convert Became the Customer-First Commerce Convert

In Tales of a Commerce Convert, I suggested that today’s businesses have come to expect a different way of doing things when it comes to managing their commerce infrastructure. Many businesses are moving away from using an on-premise solution and in favor of the cloud. In this installment of Commerce Convert, I discuss the shift... Read More

Commerce, B2B Commerce

Research

Deliver truly personal shopping experiences in the year ahead

Most Popular Stories

A Subscription Service Can Increase Your Bottom Line

A Subscription Service Can Increase Your Bottom Line

Beyond the Brick and Mortar: How One Restaurant Brand Was Able To Scale Their Distribution Model Fast

How COVID-19 Will Shape the 2020 Holiday Season: 5 Predictions on the Future of Retail

Salesforce.com

New Series: Becoming Retail

11 Ways For Retail Marketers to Get Holiday Ready – In October

To Buy or Build? The Common Dilemma Facing B2B Businesses New to Digital Commerce

Commerce Cloud at Dreamforce 2017

Holiday Readiness: Why Returns Are Good For Your Business

Introducing the 2017 Fashion Shopping Focus Report

The 2017 Retail Holiday Marketing Calendar

CloudCraze Summer ’17 Release Improves Merchandising and Buying Efficiencies

Holiday Readiness: Best Practices for Buy Online/Pickup in Store

How the SAP Hybris Convert Became the Customer-First Commerce Convert

Research

Deliver truly personal shopping experiences in the year ahead

Most Popular Stories

A Subscription Service Can Increase Your Bottom Line

Beyond the Brick and Mortar: How One Restaurant Brand Was Able To Scale Their Distribution Model Fast

How COVID-19 Will Shape the 2020 Holiday Season: 5 Predictions on the Future of Retail

Americas

Europe, Middle East, and Africa

Asia Pacific

Salesforce.com

New Series: Becoming Retail

Get our bi-weekly newsletter for the latest commerce insights.

Research

Deliver truly personal shopping experiences in the year ahead

Most Popular Stories

A Subscription Service Can Increase Your Bottom Line

Beyond the Brick and Mortar: How One Restaurant Brand Was Able To Scale Their Distribution Model Fast

How COVID-19 Will Shape the 2020 Holiday Season: 5 Predictions on the Future of Retail

Americas

Europe, Middle East, and Africa

Asia Pacific