Feb 21, 2020 By Ashwini Zenooz

Let's Talk About Better Healthcare Experiences: Meet Us at #HIMSS20

Update March 2, 2020: As the coronavirus (COVID-19) continues to spread around the world, we have a heightened awareness at Salesforce of our responsibility to our employees, customers, and partners during this important time. While this is a developing situation, we are implementing initial safety... Read More

CEO, Customer Experience, Health Cloud, Healthcare & Life Sciences, Providers

Feb 20, 2020 By Michael Rivo

Blazing Trails Podcast: Leadership, Technology, and Data With Uber CEO Dara Khosrowshahi

Privacy, trust, and safety. It’s a hot button trio for tech companies — and for good reason. Every day, our data is spread across networks, devices, apps, services, and, of course, the cloud. And every day there is a growing concern about the misuse of data accidentally or intentionally by bad... Read More

CEO, Leadership

Feb 13, 2020 By Matt Jaffe

Blazing Trails Podcast: The Importance of Company Values With Gucci CEO Marco Bizzarri

Every successful organization has a set of core values — from non-profits, universities, and sports teams to small businesses and huge corporations. In a broad sense, core values serve as the foundation for an organization’s decision-making. For a business that embraces a set of core values,... Read More

Customer Engagement, CEO, Corporate Culture, Leadership

Feb 11, 2020 By Peter Doolan

360 Perspective: How to Build One Team Around the Customer

This post is part of a regular series called 360 Perspectives, featuring customers, partners, and experts unraveling the complexities of what it takes to change mindsets, connect silos, and put the customer at the center of their business. ... Read More

CEO, Customer Engagement, Customer Experience, Best Practices, 360 Perspectives

Feb 10, 2020 By Jennifer Turcotte

4 Ways Pharmaceutical Companies Can Drive Patient Engagement

Today, pharmaceutical companies are transforming their approach and developing engagement strategies with the end-consumer in mind. According to a global study of nearly 6,000 healthcare consumers, there are areas where pharmaceutical companies excel, while other areas need improvement. Read on for... Read More

CEO, Customer Experience, Health Cloud, Healthcare & Life Sciences, Pharmaceuticals

Feb 08, 2020 By Richard Britton

3 Ways to Create Disruptive Change in the Communications Industry

This article was written by CloudSense, a Salesforce partner. Do you remember the last time you rented a movie from a video store? What about when you missed a show? One word: reruns. Now, binging movies or an entire series is a normal weekend activity for many. And, if you miss a prime time show,... Read More

CEO, Commerce, Commerce Cloud, Communications, Customer Experience, Digital Transformation

Health insurance companies delight members

Feb 06, 2020 By Kimberly Arnold

5 Ways Health Insurance Companies Can Delight Members

We recently surveyed nearly 6,000 global healthcare consumers about their health insurance expectations. Here are key findings from our Connected Healthcare Consumer report. Clarity about coverage is critical ... Read More

Customer Engagement, CEO, Health Cloud, Healthcare & Life Sciences, Thought Leadership, Customer Experience, Health Insurance Carriers, Health Plans

Feb 04, 2020 By Jessica Bergmann

How a 61-Year Old Family Company Overcame a Digital Deficit to Serve Guests in Moments That Matter

This post is part of a regular series called 360 Perspectives, featuring customers, partners, and experts unraveling the complexities of what it takes to change mindsets, connect silos, and put the customer at the center of their business. Pilot Flying J, one of the largest travel center... Read More

CEO, 360 Perspectives, Customer Story, Customer Engagement

Jan 28, 2020 By Taylor Price

New Research: Is CRM the Secret to Connecting Your Business Silos?

It’s fiscal year planning time, and as the departmental leader, you’re eager to invest in new technology to improve customer experience metrics and performance for your team. There’s immense pressure to deliver quickly, so involving other departments isn’t an option right now, but you’ll be sure to... Read More

Customer Engagement, CEO, CRM, Leadership Insights, Research, 360 Perspectives

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360 PERSPECTIVES

How To Connect Silos
and Put Customers First