This post is part of a regular series called 360 Perspectives, featuring customers, partners, and experts unraveling the complexities of what it takes to change mindsets, connect silos, and put the customer at the center of their business.
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Not many interactions are more annoying to consumers than waiting for a technician to show up. The time slots of availability are too broad—10 a.m. to 4 p.m.?—and field service reps rarely seem to have the right customer information or parts on hand.
Despite these challenges, field service done...
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Disrupt or be disrupted. But where to start?
That is the question. In the December 15th edition of Fortune, Heather Clancy reveals Salesforce's surprising answer: a program called Salesforce Ignite that challenges orthodoxies about how enterprise software should be sold.
The article emphasizes...
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There’s no doubt customers today want all of their interactions with brands to mirror the best experiences they’ve received anywhere, whether booking airplane tickets on their phones or pre-ordering meals online. This demand for personalized and intelligent experiences, instantaneous answers and...
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