Get your FREE 30-day trial.Please complete all fields.
Jennifer Turcotte
Jennifer Turcotte is Director, Global Life Sciences Industry at Salesforce. As part of the Healthcare and Life Sciences team, Jennifer works to bring customer success to biopharmaceutical, medical device, and diagnostic companies. She brings 10 years of industry experience having held roles in marketing, IT, and product strategy at Grail, Genentech, and Complete Genomics. Connect with her on LinkedIn.
In late January, I wrote a blog titled Trends Impacting Pharma in 2020. Now, in May, we see how quickly things can change.
In response to COVID-19, the pharmaceutical industry has accelerated its digital transformation to address what are now not just trends, but imperatives — like...
Read More
Today, pharmaceutical companies are transforming their approach and developing engagement strategies with the end-consumer in mind. According to a global study of nearly 6,000 healthcare consumers, there are areas where pharmaceutical companies excel, while other areas need improvement. Read on for...
Read More
In 2020, the pharmaceutical industry continues its transition to value-based outcomes and a focus on gathering more real-world evidence. Leaders will center strategies on outcomes by conveying the value of medications to providers, forging strong partnerships with payers, and establishing direct...
Read More
