Oct 05, 2014

Bring a Can to Dreamforce—Help Us Reach One Million Meals!

Dreamforce is our community’s annual celebration. We come together to celebrate innovation. We share ideas and network—and we give back. This year, the Dreamforce community is coming together to deliver One Million Meals to fight hunger. Most of us are fortunate enough to know where our next meal... Read More

Dreamforce, Featured, Foundation

Oct 03, 2014 By Rebecca Brown

3 Unlikely Service Phrases that Make Customers Unbelievably Happy

Making your customers happy and providing stellar customer service is easier than ever before, and you don’t need an army of service agents to do it. And satisfaction isn’t the only benefit; those happy customers have the potential to add to your company’s bottom line, too. Fortunately, there are... Read More

AppExchange, Featured, Customer Service

Oct 03, 2014 By Kate Mirkin

3 Reasons You Can't Miss the Service Cloud Product Keynote

There was a point in time when price was the #1 differentiator when customers made a purchasing decision. Then, product came into play. Today, it’s all about customer experience. Not only are customers asking for a better experience; they are demanding it. What’s more, they’re willing... Read More

Desk.com, Customer Service, Small Business, Service Cloud, Dreamforce

Oct 03, 2014 By Segolene Husson

Start Up Right at Dreamforce

Think Dreamforce is just for big companies? Think again. Whether you have an innovative idea, or you are looking for the right tools to grow your small business, we have you covered. Successful entrepreneurs, startup experts, investors, and some of the biggest names in technology will be sharing... Read More

Dreamforce, Featured, Marketing, Sales, Small Business

Oct 03, 2014 By William Giammona

#DF14Gamification: Gamification at Dreamforce

Two years ago, I hosted the kickoff session for the first Gamification track we held at Dreamforce. At the time, the concept still felt a little crazy and new: adding game mechanics to enhance engagement outside of gaming? Surely this was a passing fad, right? Would Dreamforce attendees even take... Read More

Dreamforce, Service Cloud

Oct 03, 2014 By Ken Thoreson

5 Steps to Crushing Your 2015 Sales Quota

The end of the year is rapidly closing in, and while everyone in your organization is focused on achieving their targets, it is a crucial time for sales leaders to start focusing on the new year. At this time of year, I am working with each of my clients to begin to position them for success. I... Read More

Oct 03, 2014 By Jen Steele

UCSF Features Unusual Thinkers at Dreamforce

Five years ago, our CEO, Marc Benioff, envisioned a Dreamforce track that would focus on the University of California, San Francisco—an organization Salesforce strongly supports—and its contributions to innovation in medicine. The UCSF Unusual Thinkers track provides a unique window into medical... Read More

Cloud, Dreamforce, Featured

Oct 03, 2014 By Nicole Klemp

The Power to Predict - How GovX Used Web and Mobile Analytics to Increase Open Rates by 114%

During Connections 2014 we heard from Danny Green, Senior Product Manager for Predictive Intelligence with the Salesforce ExactTarget Marketing Cloud. In this web & mobile breakout session, Green debuted some of the new features users will now find in the marketing cloud, and shared what's... Read More

Marketing, Email Marketing, Marketing Automation

Oct 03, 2014 By Drew Beechler

The Beginner's Guide to Facebook Mobile App Ads

Facebook introduced Mobile App Install and Engagement Ads last year (see video below). Many marketers, though, are still struggling with what exactly mobile app install and mobile app engagement ads really are and how they can provide value to their business. What are Facebook Mobile App Ads? To... Read More

Marketing, Digital Advertising, Best Practices