Five years ago, our CEO, Marc Benioff, envisioned a Dreamforce track that would focus on the University of California, San Francisco—an organization Salesforce strongly supports—and its contributions to innovation in medicine. The UCSF Unusual Thinkers track provides a unique window into medical technology and the abundant innovation at the forefront.

Ever since that first year of the Unusual Thinkers track, we've continued to feature it. In past years, we've had researchers talk about intra-uterine fetal surgery, the pernicious effects of sugar, how brains are mapped during neurosurgery, and many other fascinating topics. The track has been unique and insightful, and we've received enthusiastic responses. You can check out some videos from Dreamforce '13 here.  

Those who attend our UCSF Unusual Thinkers sessions often have many different motivations. Some of our customers in healthcare want to hear about what's happening in their fields. Other attendees have personal reasons for learning about some of the topics, like a loved one who is diagnosed with one of the conditions discussed. And some attend simply because the topics are fascinating and a welcome breather from the intensity of Dreamforce. 

So regardless of the reason for attending, you’ll be sure to enjoy and be amazed by some of the things you’ll hear at the UCSF Unusual Thinkers track. Get the Free Expo pass that will also give you access to these sessions.

All sessions will take place on Wednesday, October 15 at the Intercontinental Hotel, Grand Ballroom AB. Here is the agenda:

12-12:30

UCSF Kickoff: Stepping Up to Lead - UCSF CEO Mark Laret CEO & Chancellor Sam Hawgood


UC San Francisco is the leading university with a singular focus on health. Join UCSF Chancellor Sam Hawgood and Mark Laret, CEO of the Medical Center and the UCSF Benioff Children’s Hospitals as they discuss what leadership looks like in today’s health space and share examples of how UCSF is stepping up to lead.

 

12:45-1:15

Video Games and Neuroscience: A Vision of the Future of Medicine and Education

Join innovative neurologist, Adam Gazzaley, as he describes an approach developed in his lab that uses custom-designed video games to achieve meaningful and sustainable cognitive enhancement. He will share with you a vision of the future in which video games are used as an underlying engine to enhance our brain’s information processing systems, thus reducing our reliance on non-specific drugs to treat neurological and psychiatric conditions, as well as better target our educational efforts.

 

1:30-2

Genomics and solving mysteries in infectious disease

Dr. Joe DeRisi is an expert in applying genetics to the rapid detection of previously undiscovered infectious disease agents in humans and in organisms ranging from bees, to snakes, to parrots. He will discuss how these fast-evolving genetic technologies are destined to change medicine in the not-so-distant future.

 

2:15-2:45

Brighter Babies? Why the Environment Matters to Reproductive Health

Lurking in our food, skulking in our bathrooms, sneaking in our cleaning products—unseen chemical intruders are in the food we eat, the water we drink, the air we breathe, and the products we use every day. Industrial chemicals, like plasticizers (bisphenol a), grease resistors (like perfluronated chemicals), and fragrance enhancers (phthalates) are ubiquitous in our environment and are found in all of our bodies—including virtually in every pregnant woman in the U.S. At the same time, chronic diseases, such as autism, attention deficit disorders, diabetes, obesity, and reproductive health problems are on the rise. Join us as Dr. Tracey Woodruff talks about the latest science on the link between our environment and our reproductive health—why chemicals in the bodies of pregnant women today can have inter-generational adverse health impacts—and what we can do about it.

 

3-3:30

Unraveling the Complex Genetics and Biology of Autism Spectrum Disorders

For most of the last two decades, scientists have been stymied in their efforts to find genes contributing to autism spectrum disorders (ASD). However, in just the last several years, a combination of striking technological advances and effective advocacy efforts have transformed this landscape. Join Dr. Matthew State to learn how the path to reliable gene discovery in ASD has arrived. The results so far have challenged long-held notions about neurodevelopmental syndromes in general and autism in particular. Most importantly, they have begun to provide a host of molecular clues to the biology underlying human social communication and disability.

 

3:45-4:15

The Future of Digital Health—Panel led by UCSF CMIO Michael Blum

About UCSF Medical Center: 

UCSF Medical Center consistently ranks as one of the top 10 hospitals in the United States. Recognized for innovative treatments, advanced technology, collaboration among health care professionals and scientists, and a highly compassionate patient care team, UCSF Medical Center serves as the academic medical center of the University of California, San Francisco. The medical center's nationally preeminent programs include children's health, the brain and nervous system, organ transplantation, women's health and cancer. It operates as a self-supporting enterprise within UCSF and generates its own revenues to cover the operating costs of providing patient care.

Follow UCSF Medical Center on Facebook or on Twitter @UCSFHospitals.

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