360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Sep 08, 2016 By Graham Curme

How to Sell in Europe Versus the U.S.

I’m from the U.K. In my 20+ years of sales experience, I’ve worked extensively in Europe and the U.S. and – for the past several years – Silicon Valley has been my home. Selling to Europe vs. the U.S. has always required a different approach; however, with changes occurring in B2B sales, there are... Read More

Sales

Sep 08, 2016 By Dan Steiner

Six Steps to Turn Negative Reviews into a Sales Boom

When your business gets a negative review, it can ruin your entire week. You may assume that one bad review will send customers away in droves the instant it posts. In truth, even a few bad comments won’t hurt your business at all, especially if they’re surrounded by numerous positive reviews. With... Read More

Customer Service, Sales, Customer Experience

Sep 08, 2016 By Simon Connock

My Experience of the Other Side of the Desk: Training for the Trainer

As an instructor for Salesforce University, I (like all my colleagues) love to teach. Nothing beats the buzz you get from spending a few days working with a bunch of inquisitive and enthusiastic students, then sending them home with the tools they need to do their jobs and enhance their careers. So... Read More

Cloud, Learning

Sep 08, 2016 By Mike Micucci

Introducing Lightning Bolt: Create Next-Gen Communities and Portals Lightning Fast

Since we launched Community Cloud in 2013 we have been astonished at how our customers have completely transformed their businesses with amazing communities, portals and mobile websites. To date, our customers have launched over 9,000 solutions to address a variety of business needs such as helping... Read More

Community Cloud, Lightning

Sep 07, 2016 By Rick Kenney

Shopping Index: Introducing ‘Buying Intent’

Conversion has been the value that the digital commerce business has always lived by. But it tells only part of the story. What if we better understood a buyers’ intention to buy?... Read More

Commerce, Retail Insights, Shopping Index

Sep 07, 2016 By Rosy Callejas

Words with Changed Meanings (Thanks to Technology): Part 2

If you missed Part 1 of Words with Changed Meanings (Thanks to Technology), catch up here. Every new advancement ushers in an era of cultural change, and few aspects of culture are as quick to adapt as language. With the onset of the Digital Age, many already-established terms have taken on new and... Read More

Cloud

Sep 07, 2016 By Jayne Hallock

3 Strategies for the Futuristic Business

The future of your business is exciting: lab-based thinking, remote and global employees, and a strategy of adopting smart tech. However, with amazing innovation come new challenges to navigate. 74% of business and HR leaders rate their work environment as “complex” or “highly complex”, according... Read More

Cloud, Leadership, Small Business

Sep 07, 2016 By Deborah Sweeney

Gaming Your Way To Productivity

From playing softball with the company team to a simple round of solitaire on the computer, people love the interactivity and goals set up by games. The recent success of Pokémon Go has shown that a simple goal can motivate an entire group of people to get up and walk around their neighborhood,... Read More

Cloud, Sales

Sep 07, 2016 By Heike Young

Is Your Near-Perfect Marketing Strategy Missing This One Easy Win?

It's small. It's old-school. It's humble. Yet it's a highly valuable piece of marketing real estate that's usually underutilized and underappreciated. I'm talking about the email signature. This small but mighty collection of pixels at the foot of every email could be the perfect tool to... Read More

Marketing, Marketing Cloud

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The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

How to Sell in Europe Versus the U.S.

Six Steps to Turn Negative Reviews into a Sales Boom

My Experience of the Other Side of the Desk: Training for the Trainer

Introducing Lightning Bolt: Create Next-Gen Communities and Portals Lightning Fast

Shopping Index: Introducing ‘Buying Intent’

Words with Changed Meanings (Thanks to Technology): Part 2

3 Strategies for the Futuristic Business

Gaming Your Way To Productivity

Is Your Near-Perfect Marketing Strategy Missing This One Easy Win?

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First