360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Sep 06, 2016 By Megan Hostetler

No More Silos: Open For Service Includes Everyone with Inventive Mobile and IoT Campaigns

Creating inclusive environments across the world is the driving mission of Open For Service, the self-financed non-profit created in 2015 by tech entrepreneur and founder Josh Driver. The initial goal was to promote businesses and organizations in Indiana that welcome all people, regardless of... Read More

Marketing, Digital Marketing, Mobile Marketing

Sep 02, 2016 By Heike Young

Marketers: Do These 5 Things in September to Prepare for the Holidays

From a marketing standpoint, prepping for the winter holidays starts months before sweater weather. But if you break up all the planning step by step, starting now, you'll be ready for Black Friday success. We've collected all the planning tips you need in our new 2016 Marketing Holiday Calendar,... Read More

Marketing, Marketing Cloud

Sep 02, 2016 By Melanie Picard

6 Sessions to Attend to Get Inspired by Startups

What if your approach to innovation was inspired by the startup playbook? Startups have continuously: Challenged the status quo Sought increased speed and flexibility Iterated on product, adapting to customer needs Hired rockstar talent In short, startups are a constant source of... Read More

Cloud, Dreamforce, Events

Sep 02, 2016 By Sharon Gillenwater

What Real CXO Insight Looks Like… And How to Connect The Dots

What do you know about the organization and the CXO you’re concentrating on winning as a customer? What insights do you have that help your sales and marketing teams better understand their prospects and customers—what they’re thinking, their goals, challenges, and what keeps them up at night? Have... Read More

Sales, Leadership

Sep 02, 2016 By Andrew Gothelf

These 3 Apps Make it Easy to Connect the Front and Back Office

Much has been written about eliminating silos between sales, service, and marketing. Many companies, however, still struggle to get one hand talking to the other, and that is particularly true between the front office and the back office. Providing full visibility across your organization might... Read More

Apps, AppExchange, Cloud

Sep 02, 2016 By Mukund Ramaratnam

How to Optimize Channel Management With Partner Sales Data

According to CompTIA, estimates show upwards of two-thirds of IT products and services sold to U.S. businesses either flow through or are influenced by indirect channels, including a network of retailers, e-tailers, resellers and distributors. There is no question that these channel-driven... Read More

Partners, Sales, Analytics

Sep 02, 2016 By Robert DeSisto

If You Want A Public Cloud App Dev Platform, Evaluate Public Cloud App Dev Platforms

In my prior analyst job it was important to always make sure I was delivering analysis that was driven from a customer perspective. I was always on guard not to take short cuts and group technologies into a market that really was not a market, but just to make my job easier. When this occurs, the... Read More

Cloud, IT

Sep 02, 2016 By Gabe Joynt

Outside the Inbox: How Email Plus Advertising Add up to Big Benefits

New techniques make it possible to coordinate messaging across email and paid channels. But with email perceived by many marketers as a free channel, paying to reach the same people with ads may sound like a leap of faith. Let's explore how the benefits add up. Your email subscribers all have... Read More

Marketing, Digital Advertising, Email Marketing

Sep 01, 2016 By Heike Young

The Best Way to Fly to Dreamforce '16: Get the Dreamforce Jetpack!

Dreamforce is just over a month away! You’re probably already planning your daily Dreamforce agenda and setting up dinners and drinks. What you might NOT have planned is how you’ll make the most of those airplane-mode hours on your flight to San Francisco. That’s where the Dreamforce Jetpack can... Read More

Cloud, Dreamforce, E-Books, Events

Go to the Resource Center

How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

No More Silos: Open For Service Includes Everyone with Inventive Mobile and IoT Campaigns

Marketers: Do These 5 Things in September to Prepare for the Holidays

6 Sessions to Attend to Get Inspired by Startups

What Real CXO Insight Looks Like… And How to Connect The Dots

These 3 Apps Make it Easy to Connect the Front and Back Office

How to Optimize Channel Management With Partner Sales Data

If You Want A Public Cloud App Dev Platform, Evaluate Public Cloud App Dev Platforms

Outside the Inbox: How Email Plus Advertising Add up to Big Benefits

The Best Way to Fly to Dreamforce '16: Get the Dreamforce Jetpack!

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First