360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Apr 14, 2020 By Kevin Flanagan

Top 3 Ways Interoperability Can Help Governments and Healthcare Providers Test More Patients in the COVID-19 Outbreak

COVID-19 has overwhelmed governments and healthcare resources around the world. This crisis underscores the importance of interoperability — the ability for clinical and non-clinical health IT systems to talk to each other, exchange data, and make use of key information. I’ve spent years advocating... Read More

Digital Transformation, IT, Health Cloud, Public Sector, Leading Through Change, Customer Experience, Data Management, Healthcare & Life Sciences, Providers

Apr 14, 2020 By Wade Wegner

5 Ways Technology Teams Can Deliver A Better Customer Experience Now

Business priorities have shifted from playing offense to defense. It is a critical time to focus on helping customers extract value from your products and services. That’s why your technology team needs to do all they can to leverage existing Salesforce products to improve the customer experience... Read More

Customer Experience, IT, Leading Through Change

Apr 13, 2020 By Nicole Sult

How Lippert Components Is Keeping RV Service Rolling and Supporting Customers From Home

Lippert Components, a Salesforce customer, wrote this article. At Lippert Components, there’s no such thing as a typical day when it comes to servicing our RV customers. Campers, manufacturers, and sales and service dealers have different needs, but all their requests are usually urgent. And... Read More

Customer Engagement, Customer Service, Service Cloud, Leading Through Change, Customer Experience, Service, Manufacturing

Mar 24, 2020 By Leandro Perez

How to Turn an In-Person Event Into a Compelling Virtual Experience

In February, Salesforce turned its World Tour Sydney conference into a virtual event in just 10 days. Here’s what we learned, along with tips for how you can do the same for your company. Last month, due to the unprecedented situation with COVID-19, we spent 10 days pivoting Salesforce World Tour... Read More

Digital Transformation, Marketing, Customer Experience, Leadership, Strategy, Leading Through Change

Mar 20, 2020 By Mike Micucci

How to Keep Your Commerce Site Running in a Time of Crisis

Our Chair and CEO Marc Benioff posted a heartfelt letter to our customers earlier this week — and I echo his sentiments. At Salesforce, we’re focused on the health and safety of our employees, families, and communities, and this is no different for Commerce Cloud. We remain relentlessly focused on... Read More

Customer Engagement, Commerce, Commerce Cloud, B2B Commerce, Customer Experience, Leading Through Change

Mar 18, 2020 By Derek Carless

The 3 Components of Value-Based Care in Med Tech

There’s a shift happening throughout healthcare and life sciences from fee-for-service to value-based care. Medical device and diagnostic companies are no stranger to this evolution. In addition to creating life-saving products, they’ve established themselves as partners to healthcare providers.... Read More

CEO, Customer Experience, Health Cloud, Healthcare & Life Sciences, Medical Devices and Diagnostics

Mar 17, 2020 By Stephanie Buscemi

Helping Business Manage Through Crisis

In this time of tremendous global challenge and continued business transformation, we’ve created Leading Through Change, a series for senior executives, small business leaders, and those in between. Our goals are simple: 1. to provide thought leadership, tips, and resources from Salesforce and our... Read More

Business as a Platform for Change, CEO, Collaboration, Customer Experience, Leadership, Strategy, Leading Through Change

Mar 05, 2020 By Derek Carless

3 Ways Medical Device Companies Can Build Relationships With Consumers

Digital technology has moved the goalposts for medical device companies. The industry is moving away from devices and toward people to deliver value-based care. Interestingly, it’s wearables and sensors powering this shift. Medical device companies are able to support the patient from monitoring... Read More

CEO, Healthcare & Life Sciences, Customer Experience, Medical Devices and Diagnostics

Mar 03, 2020 By Jenny Sacks

How to Embed Customer Listening in Your Business

This post is part of a regular series called 360 Perspectives, featuring customers, partners, and experts unraveling the complexities of what it takes to change mindsets, connect silos, and put the customer at the center of their business. How well do you think you know your customers? Some of... Read More

360 Perspectives, Customer Engagement, CEO, Customer Experience, Innovation

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How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Top 3 Ways Interoperability Can Help Governments and Healthcare Providers Test More Patients in the COVID-19 Outbreak

5 Ways Technology Teams Can Deliver A Better Customer Experience Now

How Lippert Components Is Keeping RV Service Rolling and Supporting Customers From Home

How to Turn an In-Person Event Into a Compelling Virtual Experience

How to Keep Your Commerce Site Running in a Time of Crisis

The 3 Components of Value-Based Care in Med Tech

Helping Business Manage Through Crisis

3 Ways Medical Device Companies Can Build Relationships With Consumers

How to Embed Customer Listening in Your Business

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How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First