360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Colleagues wearing face masks at work in a manufacturing facility

Oct 06, 2020 By Eric Marotta

Digitization Doesn’t Have To Be Daunting: A 3-Part Framework for Manufacturers

Today, virtual is the name of the game. People want the ability to do business without having to meet in person. Manufacturers need to meet these expectations, too — here's how they can start ... Read More

Digital Transformation, IT, Manufacturing

Aug 24, 2020 By Jessica Geutner

What BMW Did To Quickly Shift Gears in a Crisis

2020 will be a year of recovery and stabilization for the automotive industry as markets slowly reopen and original equipment manufacturers (OEM) adapt to new customer preferences. Here's what BMW is doing to ensure a customer experience with digital and physical engagements... Read More

Digital Transformation, CEO, Manufacturing, CRM

Jul 31, 2020 By Brooke Gerhardt

4 Ways AI Can Level Up Your Sales Coaching

AI has been a game changer for Armstrong Steel and its sales leaders. They were able to use Einstein Call Coaching to help sales reps avoid mistakes and save 8% of overall revenue... Read More

Customer Engagement, Sales, Sales Cloud, Manufacturing, Leading Through Change

Jun 27, 2020 By Ann Marie Aviles

Keeping up With an Unexpected Sales Surge: A Disposable Glove Distributor's Advice

Brick and mortar reopenings do not mean “back to business as usual.” Heightened concerns around safety and sanitization mean retailers must rethink operations. Disposable glove distributor, AMMEX, is one Trailblazer helping others ramp up and re-engage their clients ... Read More

Customer Engagement, Commerce, Pardot, Sales Cloud, Manufacturing, Consumer Goods, Leading Through Change

Apr 13, 2020 By Nicole Sult

How Lippert Components Is Keeping RV Service Rolling and Supporting Customers From Home

Lippert Components, a Salesforce customer, wrote this article. At Lippert Components, there’s no such thing as a typical day when it comes to servicing our RV customers. Campers, manufacturers, and sales and service dealers have different needs, but all their requests are usually urgent. And... Read More

Customer Engagement, Customer Service, Service Cloud, Leading Through Change, Customer Experience, Service, Manufacturing

Modernize Your Partner Relationship Management System

Dec 11, 2019 By Andrew Witherspoon

How to Manage All Aspects of Your Partner Ecosystem

Forrester estimates that across all industries, businesses bring in 35% of their revenue from indirect sales, and that 75% of world trade flows through indirect channels. Businesses everywhere rely on a network of channel partners to sell and service their products, expand their footprint, identify... Read More

Commerce, Manufacturing, CRM, B2B Commerce, Partners

Nov 13, 2019 By Frederik Debrabander

How to Address Digital Transformation in Manufacturing

This blog post has been contributed to the Salesforce Blog by one of our Dreamforce ‘19 Pioneer sponsors. Transforming your manufacturing operation to be customer-centric might sound trendy and innovative. However, due to the nature of the manufacturing business, these companies face a slew of... Read More

B2B Commerce, Dreamforce, Events, IT, Manufacturing

Nov 05, 2019 By Anna Rosenman

How to Personalize a Digital Experience for a Global Audience: Advice From a Manufacturer

You can configure, buy, and maintain your very own manufacturing robot with a little help from KUKA. Leaders at KUKA decided it was time to create a digital experience that better matched the wow-factor of its robots. Now, customers and integrators can do much more, much faster. Like what? Like... Read More

Community Cloud, Customer Story, Salesforce Ohana, Manufacturing

Oct 14, 2019 By Noelle Bloomfield

Winter ‘20 Is Here: Check Out What's Now Available

We are happy to announce the Winter '20 Release is now available to customers globally! This means you can now experience the full potential of Manufacturing Cloud and Consumer Goods Cloud. Take Salesforce on-the-go with a brand new Salesforce mobile app, get a unified view of customers with... Read More

IT, Seasonal Release, Mobile, Manufacturing, Consumer Goods

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How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Digitization Doesn’t Have To Be Daunting: A 3-Part Framework for Manufacturers

What BMW Did To Quickly Shift Gears in a Crisis

4 Ways AI Can Level Up Your Sales Coaching

Keeping up With an Unexpected Sales Surge: A Disposable Glove Distributor's Advice

How Lippert Components Is Keeping RV Service Rolling and Supporting Customers From Home

How to Manage All Aspects of Your Partner Ecosystem

How to Address Digital Transformation in Manufacturing

How to Personalize a Digital Experience for a Global Audience: Advice From a Manufacturer

Winter ‘20 Is Here: Check Out What's Now Available

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First