360 PERSPECTIVES

How To Connect Silos
and Put Customers First

May 25, 2018 By Jim Green

3 Steps to Accelerate Digital Transformation in the Public Sector

Digital transformation is nothing new in the private sector. In virtually every industry, companies are using digital technologies such as social, mobile and cloud computing to upend traditional business models and create new ways of meeting consumer needs in an always-on world. The public... Read More

AppExchange, Best Practices, Customer Experience, Partners, Leading Edge

May 23, 2018 By Brian Bergen

4 Steps to Prepare for the GDPR on May 25th

While 63% of millennials and 58% of Gen X consumers are willing to provide personal data to companies in exchange for personalized offers and discounts, those companies still have to follow regulations governing that data. The General Data Protection Regulation (GDPR) that takes effect on May 25th... Read More

Best Practices, Data Management, Marketing

May 23, 2018 By Lynne Zaledonis

New Research Unveils 5 Trends Shaping the Future of Sales

Customer expectations are skyrocketing, and it’s changing what it means to be a successful businessperson in any role. Today, we live in an instantaneous world, but also one in which tailored, consultative experiences built on strong relationships are table stakes. How can sales reps meet these... Read More

Best Practices, Customer Experience, Leadership Insights, Research, Sales, Sales Cloud, Strategy, Artificial Intelligence

May 17, 2018 By Suzanne Zaleski

The ABCs of Leading Your Org to Maximum Efficiency, Part 1

Whether you are a small business or a large enterprise, you want to make sure your organization can use its Salesforce investment to the fullest potential, while still being nimble and cost-effective. To balance effectiveness and efficiency, you need to make sure your team isn’t held back by a lack... Read More

Customer Service, Customer Success, Best Practices

May 14, 2018 By Annie Wright

Best Practices for Recurring Revenue Businesses

No matter the size of your company or what industry you work in, we know that revenue is top of mind. Industry leaders and innovators are always looking for ways to increase profitability and introduce new product and revenue streams to become more competitive. Today, one of the most frequent... Read More

Best Practices, Sales

May 09, 2018 By Steve Fadden

Color Affects Performance — What Salesforce's Latest Design Studies Reveal

Color is more than mere personal preference. Here at Salesforce, we know that color choices affect how users perceive and process information. And preferences aside, in two recent user studies we found that certain color combinations, or palettes, can help improve response time and... Read More

Analytics, Analytics Cloud, Best Practices, Customer Experience, Innovation, Artificial Intelligence, Research, Reports & Dashboards

May 08, 2018 By Ella Marks

6 Tips for Project Success — from Salesforce Architects

Salesforce Architects work directly with customers who're looking to transform their business either by modernizing business processes, implementing solutions faster, or improving the user experience. At every point of the business, they’re helping customers become Trailblazers. Architects help... Read More

Customer Success, Best Practices, Customer Experience

May 03, 2018 By Suha Saya

This Trailblazer Maximized Company Productivity, While Transforming His Career

Have you ever been asked to take a job outside your realm of experience? That happened to Steve Harris, now Applications Manager at Thompson Pump & Manufacturing. Steve was asked to lead the charge in deploying Salesforce company-wide. At the time, he had very limited IT experience. But to... Read More

Best Practices, IT, Small Business, Careers, Trailblazer Story

UX Best Practice: The All-Important ‘Add-to-Cart’ Page

Mar 07, 2018 By Jeff Dearing

UX Best Practices: The All-Important “Add-to-Cart” Page

The ‘add-to-cart’ page is used by consumers as a tool for price comparisons, a shopping list or wishlist, a place to refine their product selections, and ultimately to make a purchase. ... Read More

Commerce, Retail Insights, Ecommerce, Best Practices

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How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

3 Steps to Accelerate Digital Transformation in the Public Sector

4 Steps to Prepare for the GDPR on May 25th

New Research Unveils 5 Trends Shaping the Future of Sales

The ABCs of Leading Your Org to Maximum Efficiency, Part 1

Best Practices for Recurring Revenue Businesses

Color Affects Performance — What Salesforce's Latest Design Studies Reveal

6 Tips for Project Success — from Salesforce Architects

This Trailblazer Maximized Company Productivity, While Transforming His Career

UX Best Practices: The All-Important “Add-to-Cart” Page

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First