360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Sep 21, 2020 By Anna Rosenman

How a Small Business Jumped Ahead of the Competition With Personalized Digital Experiences

This small business owner in Dallas created a customer portal that delivers a personalized experience many big companies would envy... Read More

Customer Story, Customer Success, Community Cloud, Small Business, Financial Services

Aug 13, 2020 By Aaren Terrett

Never a Better Time To Start Actively Listening To Your Customers: Here’s How

Here’s advice on how to develop a listening engine to help operationalize customer feedback and start delivering more empathetic service today... Read More

Customer Engagement, CEO, Customer Success

Mar 12, 2020 By Isabel Gonçalves

5 Ways Businesses Can Drive Gender Equality

International Women’s Day and Women’s History Month is not just about celebrating and honoring trailblazing women. It's also about raising awareness around the gaps in gender equality that still exist today. The United Nations set up 17 Sustainable Development Goals (SDGs), which many companies,... Read More

Business as a Platform for Change, Salesforce Ohana, Equality, Customer Success, Events, Leadership Insights

Feb 17, 2020 By Anjali Kevlani

Top 5 Most Treasured Spring ‘20 Features

Every major Salesforce release brings hundreds of new features and enhancements across a wide variety of products and clouds. Spring ‘20 is no exception, as you will discover while flipping through the Release Notes. Within this vast sea of goodness, there are always a few features that generate... Read More

Cloud, Customer Success, IT, Platform, Sales Cloud, Seasonal Release

Feb 12, 2020 By Erin Dorshorst

UrbanStems: Three Best Practices for D2C Success

What was your experience like the last time you ordered flowers? Maybe the flowers were wilted by the time they arrived or the arrangement was not what was expected. UrbanStems, a digital direct-to-consumer (D2C) brand, is changing all of that with great experiences not just for recipients, but for... Read More

Best Practices, Commerce Cloud, Customer Success, Direct-to-Consumer, Digital Transformation, Retail, Commerce

Jan 28, 2020 By Yaron Dror

Outsourcing Is on the Rise: Here’s How to Manage Field Service Contractors

Whether it’s due to staffing shortages, widening service area coverage, increasing availability during peak seasons, or reducing labor costs, companies often outsource field service to third-party contractors. With that, of course, comes an array of challenges and unknowns. These may... Read More

Future of Work, Customer Service, Customer Success, Customer Experience, Service

Jan 10, 2020 By Karen Mangia

The Top 5 Factors Driving Customer Success Growth

In How to Differentiate Customer Success From Customer Support, we explore the difference between these two mission-critical functions and how outcomes for customers differ. What’s fueling the explosive growth of customer success? What’s trending now in customer success? And how will customer... Read More

Customer Experience, Customer Success, Sales

Jan 06, 2020 By Karen Mangia

How to Differentiate Customer Success From Customer Support

What’s the best customer support experience you’ve ever had? Whether your interaction took place on the phone, via email, in person, or using social media, you’re likely to recall the experience as easy, fast, responsive, personalized, empathetic, or even effortless. Ultimately, the best support... Read More

Salesforce Ohana, Customer Success, Customer Experience

Customers shape Salesforce products on IdeaExchange

Jan 03, 2020 By Scott Allan

How Customers Shape Salesforce Products on the IdeaExchange

Growing up, I spent many afternoons in my grandma's living room, as she lived across from my school. Grandma was very involved in her community and would often have friends over for what she called "drink alongs." They discussed and debated a variety of topics, usually about how to... Read More

Customer Success, Salesforce Ohana, Customer Experience, Customer Engagement

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How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

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360 PERSPECTIVES

How To Connect Silos
and Put Customers First

How a Small Business Jumped Ahead of the Competition With Personalized Digital Experiences

Never a Better Time To Start Actively Listening To Your Customers: Here’s How

5 Ways Businesses Can Drive Gender Equality

Top 5 Most Treasured Spring ‘20 Features

UrbanStems: Three Best Practices for D2C Success

Outsourcing Is on the Rise: Here’s How to Manage Field Service Contractors

The Top 5 Factors Driving Customer Success Growth

How to Differentiate Customer Success From Customer Support

How Customers Shape Salesforce Products on the IdeaExchange

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First