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From the challenges to the achievements, discover stories that will inspire growth ‒ with heaps of handy tips along the way.

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Leadership insights

Founders, CEOs, leaders of all stripes share their tales of blazing new trails in their lives, careers and companies.

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Nov 30, 2021 By Salesforce

The Top 3 Small Business Trends for 2022

As small and medium businesses start to wrap up 2021, research reveals 3 key trends that are likely to determine success in 2022. Watch the video and get the insights.... Read More

Small Business, Research, Customer Engagement, Digital Transformation

Nov 23, 2021 By Salesforce

Corporate Traveller Harnesses ‘Work From Anywhere’ Tech in Order to Keep Flying

With digital solutions like Quip, and some swift adaptations of a strong culture to a work-from-anywhere model, Corporate Traveller was able to retain staff and maintain relationships with customers throughout the pandemic & lockdown.... Read More

Sales, Practical Tips, Digital Transformation

Nov 18, 2021 By Salesforce

How nib Is Providing More Value for Members Through Personalisation and Real-Time Engagement

With visions and aspirations far beyond health insurance, nib is bringing a data-first approach to its marketing, sales and service teams that is revolutionising customer experience. Josh Griffiths, nib’s Group Manager - Marketing Automation, tells us how.... Read More

Marketing, Customer Experience, Digital Transformation, CRM, Marketing Automation, Marketing Personalization, Marketing Cloud

Nov 09, 2021 By Brian Solis

Welcome to the New Era of Business Innovation: Service as a Connected Experience

If you missed Telstra’s session at Dreamforce 2021, don't worry. Brian Solis sat down with Telstra’s Karen Hughes to hear why service is a connected experience.... Read More

Service, Service Cloud, Customer Experience, Customer Service, Customer Story, Digital Transformation, Trailblazer Story

Nov 01, 2021 By Brian Solis

Purpose Over Promotion – Why Empathetic Marketing Will Dominate the Customer Experience

Digital evangelist Brian Solis explores the challenges brands and marketers face in the post-pandemic environment and how to connect empathetically with Generation Novel whose demands include new levels of authenticity, trust and digitisation.... Read More

Digital Transformation, Customer Experience, Marketing, Thought Leadership

Oct 29, 2021 By Salesforce

CRM 101: A guide for sales managers

If you're a sales manager or sales director this is the CRM 101 guide for you. Find out how to use a CRM to improve your sales performance.... Read More

CRM, Customer Experience, Sales, Digital Transformation, Sales Strategies

Oct 28, 2021 By Salesforce

In a Digital-First Economy, Security Will Be Your Competitive Advantage in 2022

Jay Hira and Mark Gabriel share their insights about what to consider when building a cybersecurity strategy including the importance of resilience, making security part of a customer-first experience, and the possibility of cross-organisational collaboration in the future.... Read More

IT, Digital Transformation, Strategy, CIO, Collaboration

Oct 27, 2021 By Salesforce

Financial Services in a Post-Pandemic World: What’s Changed?

Entrepreneur and financial services expert Mark Bouris dives deep into the changing face of financial services and takes stock of not only how far the industry has come in a short time – but also where it’s heading.... Read More

Financial Services, Leadership Insights, Research, Digital Transformation, Innovation

Oct 25, 2021 By Stuart Hamilton

5 steps to avoid a technical debt black hole

Here are 5 ways to avoid excessive technical debt that allows your IT team to be agile in their software development and get time back in their day.... Read More

IT, Digital Transformation

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