360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Sep 23, 2014 By Anne Murphy

Why Content Marketing Is Both an Art & Science [Infographic]

The content marketer is both artist and scientist. To attract and retain the attention of a target audience, marketers are creating visually stunning, creatively crafted, and story-driven content. They're thinking beyond what's been done before, and building digital experiences that allow... Read More

Marketing, Digital Marketing, Content Marketing

Sep 22, 2014 By Drew Beechler

Watch Connections, the Digital Marketing Event of the Year, Live!

Even if you aren't in Indianapolis this week for the Salesforce ExactTarget Marketing Cloud's digital marketing event of the year, Connections, we still have plenty of opportunities for you to learn and be inspired from our speakers and Marketing Cloud product announcements. This year, we... Read More

Events, Featured, Marketing, Marketing Cloud, Social

Sep 22, 2014 By Esteban Kolsky

Mobile First? Mobile Only? Mobile Also?

The rise of mobile has been fast and furious. With an estimated 6.8 billion subscriptions for almost 7 billion citizens of this world it is nothing short of befuddling. This quick rise of mobile apps, almost like nothing ever seen before, has taken most organizations by surprise. As a result,... Read More

Featured, Service Cloud, Customer Service, Mobile

Sep 22, 2014 By Kate Mirkin

5 Ways Dreamforce Delivers the Future of Customer Service

Today, companies across all industries want to put their customers first, which requires a focus on the customer service experience. Companies of all sizes have to adopt a service-first mentality in order to make the experience easy for customers and agents, and they need the capability to deliver... Read More

Desk.com, Customer Service, Events, Service Cloud, Dreamforce

Sep 22, 2014 By Donal Daly

You Think Selling Is Hard? It Is Hard Being a Customer Too!

You’d be forgiven for thinking that being a customer is easier than being a salesperson. All the customer’s got to do is pick a supplier, right? But when the customer makes that buying decision, the risk shifts to them, and the impact of a poor buying decision on the customer is usually... Read More

Featured, Customer Service, Sales, Small Business

Sep 22, 2014 By Dionne Lew

Become a Leader on LinkedIn: 4 Steps to a More Active Profile

Would you go to a business lunch and stand alone in the corner? I imagine not. Yet many professionals sign up to LinkedIn and then do nothing on the platform, which is pretty much the same thing. Used well, LinkedIn can help you expand existing networks. But before you reach you, you need to... Read More

Cloud, Social

Sep 22, 2014 By John Barrows

Tips for Getting the Most Out of Your Time on the Floor at Dreamforce

It’s about that time again. Time to start preparing for Dreamforce, one of the biggest tech conferences in the world. This year, in addition to preparing myself for who I’m going to meet and how I can get the most out of the event, I’m also preparing to be accosted by the booth reps who seemingly... Read More

Cloud, Dreamforce, Events, Featured, Sales

Sep 22, 2014 By Josiane Feigon

How to Provide Inside Sales Training for Millennials [INFOGRAPHIC]

I’m scaling my training down, down, down these days—two days is too much, one full day is still too much, and a half-day still seems challenging. I regularly get requests for a one-hour training. But what I’m realizing is that it’s not the length of the training, but how it is delivered. As I... Read More

Sales, Small Business, Social

Sep 22, 2014 By Daryl Spreiter

Stop Pitching and Start Selling From the Heart

Over the course of my career, I've heard salespeople at meetings and on calls start and end their introductions by listing their "résumé of experience" and the accolades they or their company have received. Next, they ask the customer if they're ready to hear the pitch — the... Read More

Featured, Foundation, Sales

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How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Why Content Marketing Is Both an Art & Science [Infographic]

Watch Connections, the Digital Marketing Event of the Year, Live!

Mobile First? Mobile Only? Mobile Also?

5 Ways Dreamforce Delivers the Future of Customer Service

You Think Selling Is Hard? It Is Hard Being a Customer Too!

Become a Leader on LinkedIn: 4 Steps to a More Active Profile

Tips for Getting the Most Out of Your Time on the Floor at Dreamforce

How to Provide Inside Sales Training for Millennials [INFOGRAPHIC]

Stop Pitching and Start Selling From the Heart

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Europe, Middle East, and Africa

Asia Pacific

Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First