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How To Connect Silos
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Sep 21, 2020 By Daniel Schiller

What Is ADA Compliance for the Web?

Learn how to author and optimize your website for ADA compliance and accessibility.... Read More

Customer Engagement, IT, Content Marketing, Ecommerce

Oct 29, 2019 By David Liu

5 Top Tips for Trailblazers: How to Launch a Successful Blog

Third in a series of three blog posts, this post highlights content from our session “Take Your Thought Leadership to the Next Level” at the recent Trailblazer Summit, where about 150 Trailblazers from around the world gathered for two days to network and learn about how to take their community... Read More

Content Marketing, Guest Blog, Marketing, Salesforce Ohana

Oct 16, 2019 By Anna Rosenman

3 Signs It’s Time to Retire Your Custom Content Management System

Too often, homegrown technology starts as a savior and then becomes a headache. Maybe your DIY content management system (CMS) was amazing at first, but over the years, it’s become a source of frustration. What happens is that support wanes, maintenance costs climb, and functionality falls behind.... Read More

IT, Marketing, Content Marketing, Content Management

Sep 26, 2019 By Veda Kumarjiguda

How to Build a Content Marketing Powerhouse With AI

We see thousands of advertisements every day. It’s become necessary to present your customers with the information they care about and help them learn about your product along the way. To cut through the noise and offer something of real value, marketers now use content marketing. Educational and... Read More

Artificial Intelligence, Content Marketing, Marketing, Marketing Personalization

Jun 26, 2019 By Rachel Boyles

Improve Collaboration Across Teams With the New Salesforce Marketing Cloud and Dropbox Integration

Content creation and management are foundational to the success of digital marketing. Yet, as digital marketers, we’ve all had moments where we wish collaboration on content came easier. Moments where we download content only to re-upload it to a different platform. Times when we’re waiting for... Read More

Content Marketing, Marketing, Marketing Cloud

Apr 12, 2019 By Suha Saya

10 Up-and-Coming Instagram Accounts Small Businesses Need to Follow

With all the places to find entrepreneurial inspiration these days, it’s easy to miss some of the best advice. That’s why it’s important to make sure your social feeds are on point when you’ve got a precious few minutes of spare time. We’re here to help! Here are 10 up-and-coming Instagram accounts... Read More

Content Marketing, Marketing, Small Business

Jan 20, 2019 By Megan Hostetler

3 Book Recommendations to Help You Keep Pace With Modern Marketing

One of the best ways to follow current trends, learn new techniques, and retain a sense of humor about marketing is reading books on the subject. With a just quick search, you’ll find that the marketing book genre is home to hundreds of educational and entertaining reads by insightful and witty... Read More

Content Marketing, Marketing, Marketing Cloud, Marketing Cloudcast

Dec 12, 2018 By Lindsay Moore

Why the Product Detail Page Isn’t as Important as It Used to Be

Traditionally, the ecommerce purchase was completed in one place on a brand’s site — the product detail page, or PDP. After searching through product grids and category pages, shoppers would eventually direct themselves here to make the final purchase decision. But now, it’s safe to say that the... Read More

Content Marketing, Customer Journeys, Ecommerce, Commerce

Oct 26, 2018 By Natalie Nagorski

Building a Career in Connectivity: Meet MuleSoft’s 2018 Intern Cohort

Every summer, interns at MuleSoft tackle diverse projects –– from designing new features to building connections with prospective clients. We just wrapped up our internships at what is now MuleSoft, a Salesforce company, where we were lucky to receive a 2-for-1 experience: reaping the benefits of... Read More

Careers, Content Marketing

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The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

What Is ADA Compliance for the Web?

5 Top Tips for Trailblazers: How to Launch a Successful Blog

3 Signs It’s Time to Retire Your Custom Content Management System

How to Build a Content Marketing Powerhouse With AI

Improve Collaboration Across Teams With the New Salesforce Marketing Cloud and Dropbox Integration

10 Up-and-Coming Instagram Accounts Small Businesses Need to Follow

3 Book Recommendations to Help You Keep Pace With Modern Marketing

Why the Product Detail Page Isn’t as Important as It Used to Be

Building a Career in Connectivity: Meet MuleSoft’s 2018 Intern Cohort

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First