360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Feb 25, 2016 By Deborah Sweeney

Expand Your Business By Being Kind to Your Employees

Ask any entrepreneur the secret to her success and she’ll say a variety of things: a specific sales approach, believing in the product she’s selling, or customer service. But the secret to every small business owner’s success is largely due to the team of people she has working with her. Your... Read More

Small Business, Leadership

Feb 25, 2016 By David Priemer

3 Killer Tips for Crafting a Customer-Centric Sales Pitch

Sales is a strange profession. On one hand, the role of a sales professional is that of a guide or trusted advisor. To altruistically help their customers improve their lives and grow their business by exposing them to new tools, services, and concepts. On the other hand, in the pursuit of these... Read More

Sales

Feb 25, 2016 By Kyle Graden

Facebook Video Ad Completion Rates Varies Widely by Country

Using video in your ad creative is a compelling way to tell a story or to show your newest line of products to your audience. Video advertising works for direct response, like downloading a mobile app to make online banking easier, and for brand awareness campaigns to boost brand recall or increase... Read More

Marketing, Marketing Cloud, Advertising, Social

Feb 25, 2016 By Samir Palnitkar

6 Considerations for Customer Loyalty Programs

In a fiercely competitive retail market, customer loyalty and retention take on a level of importance that is impossible to understate, not only because they are more valuable customers but also because they are cheaper to retain.... Read More

Commerce, Customer Story, Retail Insights, Unified Commerce

Feb 24, 2016 By Erin Sherbert

Survey: What Do You Want to Read on Our Blog?

Perhaps it was the long holiday weekend that got us feeling unusually inspired — or maybe it’s the dark-roast coffee we switched to recently. Whatever the reason, we’ve got the itch to try some new and creative stuff over here on the Salesforce blog. We already kicked off 2016 by diversifying our... Read More

Content Marketing, Strategy, User Experience

Feb 24, 2016 By Elizabeth Maxson

Spring Forward with the New Spring '16 Release Trail!

At Salesforce, we are committed to providing our customers with the latest and greatest technology. We continuously deliver hundreds of new and improved product features three times per year, automatically, so you can seamlessly enjoy the latest innovations and focus on growing your business. As we... Read More

Cloud, Seasonal Release

Feb 24, 2016 By Jeffrey Hayzlett

Customer Service Gone Social

The customer service industry has been a constant for as long as I can remember – and even longer. As long as there has been bartering, there has been customer service. So it’s perfectly understandable if when we think ‘modern,’ the customer service industry isn’t the first thing we think of.... Read More

Customer Service, Social Media

Feb 24, 2016 By Hilary Givens

Online Shoppers Use Multiple Mobile Devices for Retail Purchases

Retailers have become digital advertising’s best customer. This is likely because of the opportunities that exist on platforms, like Facebook and Twitter, to make a customer’s purchase experience easier and more efficient. In addition, the rise of multiple devices and connectivity make mobile... Read More

Marketing, Marketing Cloud, Advertising, Social, Retail

Feb 24, 2016 By Jason Jordan

Less is More: How to Make CRM Indispensable

Not long ago, I was talking with a group of executives about CRM adoption. It’s a problem as old as CRM itself: Leaders invest thousands or even millions of dollars in a CRM system anticipating they’ll now be able to make better, data-driven decisions and improve forecasting—yet their field reps... Read More

Cloud, Sales

Go to the Resource Center

How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Expand Your Business By Being Kind to Your Employees

3 Killer Tips for Crafting a Customer-Centric Sales Pitch

Facebook Video Ad Completion Rates Varies Widely by Country

6 Considerations for Customer Loyalty Programs

Survey: What Do You Want to Read on Our Blog?

Spring Forward with the New Spring '16 Release Trail!

Customer Service Gone Social

Online Shoppers Use Multiple Mobile Devices for Retail Purchases

Less is More: How to Make CRM Indispensable

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First