360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Feb 22, 2016 By Lisa Hauge

Salesforce Partners with HP on New Next-Gen Mobile Computing Platform for a Seamless Work Experience

Businesses are becoming increasingly mobile and employees need solutions that enable them to move faster and make smarter decisions on the go. Sales reps are on the forefront of this change, as they’re constantly on the road meeting with customers, and need tools that can help them sell faster.... Read More

App Cloud, Cloud, Mobile

Feb 22, 2016 By Devon McGinnis

New Research: What Millennials Expect from Retail Banks

It’s no great surprise that Millennials see things a little bit differently. This generational mindset impacts their behavior as consumers — including the brands they choose and the ways they interact with those companies — and retail banks are no exception to this new wave of expectations. Change... Read More

Cloud, Retail, Customer Service

Feb 19, 2016 By Daniel Kushner

8 Tips to Get Your Employees Active on Social Media

I’ll kick off with a bold statement: ‘Employees are a company’s greatest asset.’ Especially in B2B marketing, a company’s passionate employees can help spread brand awareness above and beyond just about any lead generation tactic you can devise. But how do marketing teams get the rest of the... Read More

Social Media, Social, Corporate Culture

Feb 19, 2016 By Kyle Graden

Programmatic Video and Twitter Ad Spend Move Toward Identity-Based Advertising

In your planning meetings for determining your media budgets for the quarter, you may have run into the following common questions: Buying ads programmatically is not a new concept, but have marketers adopted this method for video? Twitter has been making headlines recently; is it still a good... Read More

Advertising, Marketing, Marketing Cloud, Social

Feb 19, 2016 By John Barrows

Learn to Love Your Competition

I’ve been a huge fan of the company/service Uber since it came out. The taxi industry is a miserable industry and has been for a long time. It’s completely demand-based and there is no recourse for bad service. If they don’t want to pick you up they don’t have to, and if they give you crappy... Read More

Customer Service, Sales, Service

Feb 19, 2016 By Pip Morphet

3 Epic Reasons You Need to Attend Destination Success this March

If you’ve already registered for Destination Success, congratulations! If not, or if you don’t know what it is, where have you been? Las Vegas, March 7-11 will see the first-ever training and certification event from Salesforce University, designed to tide you over until Dreamforce later in the... Read More

Cloud, Learning

Feb 19, 2016 By Mark Bloom

Connecting the Dots: What Customers Expect You to Know

In the modern era of connected people and products, the expectations of your customers are rising exponentially. You cannot just meet these expectations by answering the phone quickly, or responding to an online post with lots of smiley-faced emoticons. Customers are expecting you to be working... Read More

Customer Service, Service, Service Cloud

Feb 19, 2016 By Zachary Reiss-Davis

Key Advertising Trends Transforming the Industry in 2016

Digital advertising is transforming dramatically, and now that we’re a month into 2016, we wanted to take a step back and look at some major trends. 1. Digital advertising spend continues to grow rapidly Globally, digital advertising is forecasted by PWC to grow from $135 billion in 2014 to $240... Read More

Marketing Cloud, Marketing, Social, Advertising

Feb 18, 2016 By Mike Milburn

Announcing New Social Customer Service Innovations for Twitter

Today, Salesforce is taking the next step in our longstanding strategic partnership with Twitter and further empowering our customers to use the real-time platform for customer service. We’re announcing integration with two new Twitter customer service features — Customer Feedback, a new experience... Read More

Service, Service Cloud, Social, Customer Service, Featured

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How To Create a Customer-Centric Experience

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360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Salesforce Partners with HP on New Next-Gen Mobile Computing Platform for a Seamless Work Experience

New Research: What Millennials Expect from Retail Banks

8 Tips to Get Your Employees Active on Social Media

Programmatic Video and Twitter Ad Spend Move Toward Identity-Based Advertising

Learn to Love Your Competition

3 Epic Reasons You Need to Attend Destination Success this March

Connecting the Dots: What Customers Expect You to Know

Key Advertising Trends Transforming the Industry in 2016

Announcing New Social Customer Service Innovations for Twitter

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First