360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Jun 26, 2016 By Rebecca Brown

100 Days to Dreamforce: 16 Unforgettable Moments from 2015

We may be basking in the dog days of summer now, but Dreamforce is only 100 days away, so there’s no time like the present to start getting in a Dreamforce state of mind. To help whet your appetite for what’s to come, we’ve compiled a list of some of the best and most inspiring moments from last... Read More

Cloud, Dreamforce, Events

Jun 24, 2016 By Karen Murphy

World Interrupted: Salesforce’s 2nd Design Leadership Conference

How do you keep evolving a brand’s identity, building and improving upon what’s been done before? How do you keep a team that never sleeps from burning out? What happens when you bring together designers, writers, developers, researchers, strategists, program managers, directors, and producers to... Read More

Cloud, Leadership

Jun 24, 2016 By Emily Stanford

Explaining Instagram’s Colossal Rise, and How Your Business Can Capitalize on it

Early this week, Instagram announced that it has half a billion monthly active users. Of that 500 million (80% outside of the U.S.), 300 million log onto the app daily, sharing 95 million photos a day and tapping the “like” button 4 billion times daily. These are massive numbers. But let’s put that... Read More

Advertising, Marketing, Marketing Cloud, Social Media

Jun 24, 2016 By Brian Cole

Delivering a Customer Engagement Platform in Banking

Banks are awash in financial data about customers, but they struggle to make the data useful and actionable for the employees that serve customers. They live with a legacy reality that has been a barrier to enabling customer-centric business strategies for years. The core platforms that enable... Read More

Financial Services, IT, Financial Services, Enterprise Architecture

Jun 24, 2016 By Tim Killenberg

Note to Inside Sales: Drop the Script — and Listen

Inside Sales is on the forefront of the Cloud sales revolution. The old model for Inside Sales instituted best practices for lead qualification through carefully crafted call scripts. Business development representatives relied on one-size-fits-all scripts to identify the best leads, which they... Read More

Sales

Jun 24, 2016 By Erica Jackson Curran

What’s the Best Workplace Design for Your Company?

Every successful company needs a team of employees who are happy, healthy and hard-working. And while a good benefits package and thoughtful perks can go a long way, the actual design of your office space can have a huge impact as well. Studies have shown that different types of workers thrive in... Read More

Cloud, Corporate Culture

Jun 24, 2016 By Emma Richards

Twitter 101 : Connect Salesforce to Twitter to Power Advertising Informed by Customer Insights

Since its conception as a mobile-first platform, Twitter has both recognized and focused its strategy toward this trend with 83% of their active audience being on a mobile device. At Salesforce Connections, Andrew Sweet, Lead Account Executive at Twitter discussed with Salesforce what is needed to... Read More

Marketing, Social Media Marketing, Mobile Marketing

Jun 23, 2016 By Seema Kumar

Make Better Use of Your Data with the Event Monitoring Wave App

Today’s digital world creates an ocean of data. If used in the right context, this data can help improve the quality of work and life, identify security threats, and even treat diseases. In the context of business, the insights on the digital traces employees and customers leave every day can give... Read More

Analytics Cloud, Events, IT, App Cloud, Analytics Cloud

Jun 23, 2016 By Kyle Graden

Put Your Ad Spend Where Your Audience Is

You may have heard the phrase “put your money where your mouth is”, meaning back up what you say with action. The same is true in advertising in the sense that you should put your ad spend where your audience spends time. This week’s advertising insights explain why you need to invest more in your... Read More

Advertising, Marketing, Marketing Cloud, Social Media

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How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

100 Days to Dreamforce: 16 Unforgettable Moments from 2015

World Interrupted: Salesforce’s 2nd Design Leadership Conference

Explaining Instagram’s Colossal Rise, and How Your Business Can Capitalize on it

Delivering a Customer Engagement Platform in Banking

Note to Inside Sales: Drop the Script — and Listen

What’s the Best Workplace Design for Your Company?

Twitter 101 : Connect Salesforce to Twitter to Power Advertising Informed by Customer Insights

Make Better Use of Your Data with the Event Monitoring Wave App

Put Your Ad Spend Where Your Audience Is

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Europe, Middle East, and Africa

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First