360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Jun 30, 2016 By Sergey Zinin

Health Insurers Brace to Help Members with Tough Decisions During Open Enrollment Season

Ask Americans the significance of April 15, and most will be quick to tell you it's the deadline for filing tax returns. What if you inquire about the importance of November 1, 2016? Despite its impact on every citizen, few who work outside of health insurance or human resources know that... Read More

Marketing, Digital Marketing, B2C Marketing

Jun 29, 2016 By Jeffrey Hayzlett

What Hollywood Can Teach Sales Pros

“Always be closing” is one of the iconic lines uttered by Alec Baldwin in “Glengarry Glen Ross,” one of the most iconic sales films of all times. Sales professionals have seen a massive shift in their industry – gone are the door-do-door salesmen and here are the people who need to remain on the... Read More

Sales

Jun 29, 2016 By Stuart Leung

Why Interpersonal Communication Skills Matter More in Business than Intelligence

The National Center for Education Statistics (NCES) projects that over 1.8 million students will graduate with a bachelor's degree in 2015. Despite this, and despite the fact that youth unemployment rates were at 11.9% as of February 2015 (more than twice the average national unemployment rate),... Read More

Careers, Cloud

Jun 29, 2016 By Karen Mangia

Service With A Smile — Imperative or Impossible?

Service with a smile used to be literal. A server smiling while delivering your restaurant entree. A cashier smiling while tabulating your retail bill. Today’s service smile might be conveyed as an emoji in a survey. An online chat. Or a private Twitter message. The smile now represents your... Read More

Customer Service

Jun 29, 2016 By Heike Young

5 Marketing Lessons from a Vegan Meat Company

If you're marketing plant-based protein, I suspect a few things would be true: Your brand will be somewhat polarizing. You'll have vocal naysayers and superfans alike. Many people won't get it right away, and education will be required. Word of mouth from real customers will be a critical... Read More

Marketing, Marketing Cloud, Marketing Cloudcast

Jun 29, 2016 By Emily Stanford

10 Steps to Help Your Employees Be More Productive

There’s a direct correlation between your employees feeling happy and engaged and their productivity. In fact, a study from economists at the University of Warwick found that happiness led to a 12% spike in productivity. The bad news? Only 13% of employees are engaged at work, according to Gallup,... Read More

Careers, Community Cloud, Leadership

Jun 29, 2016 By Bob Marsh

How Modern Sales Leaders Close the Quarter Strong

It’s the end of the quarter, and you’re behind. The last thing you want to do is go for a quick fix, but you know you’ve got to hit your number. This isn’t uncommon. According to research from Clearslide and CSO Insights, 58% of deals forecasted slip from the period that they are reported to be... Read More

Sales, Sales Strategies

Jun 28, 2016 By Asma Stephan

How an “Aloha Attitude” Goes a Long Way in Customer Service

On a recent trip to O’ahu, I saw firsthand how Hawaiians have a brighter outlook on life, and this was most apparent in the service industry. Perhaps this positive attitude is due to the non-stop sunshine or crystal-blue water. Or maybe everyone just feels more upbeat while wearing a floral Aloha... Read More

Service Cloud

Jun 28, 2016 By Brandon Reynolds

Here Comes the Sun: Solar Energy Comes of Age

Solar energy has been a tantalizing alternative to fossil fuels for generations, but high costs (or the perception of high costs) has kept adoption out of the mainstream. Remember that one neighbor with the solar panels on the roof in the eighties? Didn’t you wonder what the deal with that guy was?... Read More

App Cloud, IT

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360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Health Insurers Brace to Help Members with Tough Decisions During Open Enrollment Season

What Hollywood Can Teach Sales Pros

Why Interpersonal Communication Skills Matter More in Business than Intelligence

Service With A Smile — Imperative or Impossible?

5 Marketing Lessons from a Vegan Meat Company

10 Steps to Help Your Employees Be More Productive

How Modern Sales Leaders Close the Quarter Strong

How an “Aloha Attitude” Goes a Long Way in Customer Service

Here Comes the Sun: Solar Energy Comes of Age

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How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First