The start of a new year is the perfect time to pause and reset priorities. Looking ahead to what 2018 will bring for IT leaders, there’s no shortage of changes. To boil it down to three big shifts, I think IT leaders in 2018 will become experience-obsessed, will see a flood of artificial...
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Top organizations that engage customers at a high level benefit from business leaders who work hand-in-hand with IT to use data creatively.
Think this describes your company? Don't be too sure. In its recent study Closing the Customer Experience Gap, Harvard Business Review Analytic Services found...
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IT may not traditionally rank at the top of the list when you think about customer-facing departments throughout the business. But perhaps it should. Enterprise IT has never been as focused on the customer experience as it is today — and its importance is only growing.
The second annual “State of...
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Once upon a time, IT teams were content to release a single app for various stakeholders — employees, customers, etc. — and let it live as-is without any updates for two or three years. But now, those same stakeholders expect updates every few weeks — or even in a matter of days. Put simply, the...
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Customers have traditionally led the charge in demanding connected, consumer-centric interactions from companies. But customers aren’t the only ones with heightened expectations. Now it’s the employee’s turn — and they expect the same mobile-first, connected, and personalized experiences from their...
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Once the setting for futuristic sci-fi films, the year 2020 is now just around the corner. As a new era approaches, IT leaders anticipate how technology will transform business as we know it.
Technology in business is often driven by customers. It's about understanding customers — their painpoints,...
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Today’s digital world creates an ocean of data. If used in the right context, this data can help improve the quality of work and life, identify security threats, and even treat diseases. In the context of business, the insights on the digital traces employees and customers leave every day can give...
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At Dreamforce '13, Data.com held a networking roundtable where Sales Ops leaders met and shared best practices. For 90 minutes, over 200 Sales Ops professionals traded tips on how to be more successful. Here are some of their best tips for you.
1. Ride along with your sales...
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