360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Jul 21, 2016 By Robert Roop

A Leading Chief Digital Officer's Perspective on Keeping Up With Changing Customer Expectations

Justin Glass is the Chief Digital Officer at United Wholesale Mortgage (UWM), a fast-growing wholesale mortgage lender that has racked up a number of awards, including the Stevie Award for Elite Client Service back in March. As one of his many responsibilities, Justin oversees UWM’s CRM strategy,... Read More

Customer Service, IT, Service Cloud

Jul 21, 2016 By Jennifer Dignum

7 Rules for Account Based Selling

Everywhere you turn right now, it feels like there’s something being written about Account Based Selling or ABS. Although ABS is not new, analytics and automation are breathing new life into this sales methodology. To learn more about this approach and get real-world practical tips for its... Read More

Sales

Jul 21, 2016 By Josh Glover

How Community Banks Can Increase Speed and Customer Engagement with Apps

Univest Bank and Trust, a $3.2 billion Philadelphia-area institution with roots dating back to 1876, was among many community banks struggling to compete with the speed and automation of these alternative lenders. Even though Univest developed its own unique suite of small business offerings... Read More

AppExchange, Apps, Financial Services

Jul 21, 2016 By Peter Mclachlan

4 Ways to Engage the Fickle Mobile Customer

Like most, I reach for my smartphone when I have a moment to spare. Thirty seconds is enough to check my email or visit my favorite websites to see what’s new or on sale. A minute can be enough to complete a purchase when I’ve made a decision. Found moments like these are critical for retailers and... Read More

Marketing, Mobile, Retail

Jul 21, 2016 By Audra Zechman

The Marketing Cloud July 2016 Release is Now Live!

The July 2016 Release is Now Live in the Marketing Cloud! The wait is over--powerful Content Management and the all-new Content Editor are now live with this release. All new customers will be provisioned with these tools beginning July 18th, and existing customers will be provisioned on a... Read More

Marketing, Marketing Cloud

Jul 20, 2016 By Rosy Callejas

Which Business Operations Should a Small Business Automate?

In the United States, there are approximately 28 million small businesses. And, given that approximately 10–12% of firms with employees close on any given year, the reality is that the economy can be a difficult place for small businesses. This is especially true in regards to the various tasks and... Read More

Small Business

Jul 20, 2016 By Cynthia Hester

Customer Advocacy: The Time is Now

Imagine if you could turn passionate customer interactions into a strategic and competitive differentiator? If you could package those interactions and integrate them into your business, how much additional value would you achieve? As a passionate customer evangelist I’m excited to see customer... Read More

Cloud, Careers, Customer Success

Jul 20, 2016 By Kimberley Zatlyn

The Advantages of Communities and What They Can Do for Business

Companies today are realizing the benefits of online communities, and it’s easy to see why. Communities connect customers with experts, peers with shared interests, information, answers, and even other products they might like. They give customers a voice — to help companies improve, innovate, and... Read More

Cloud, Community, Community Cloud

Jul 20, 2016 By Laura Stack

Top Challenges Faced by Today’s Sales Leaders

"Accept the challenges so you can feel the exhilaration of victory." —General George S. Patton, U.S. Army. We've all been encouraged to “reframe challenges as opportunities” at one time or another. But in sales, we need to overcome challenges rather than merely accept them. Many such challenges... Read More

Leadership, Sales

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How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

A Leading Chief Digital Officer's Perspective on Keeping Up With Changing Customer Expectations

7 Rules for Account Based Selling

How Community Banks Can Increase Speed and Customer Engagement with Apps

4 Ways to Engage the Fickle Mobile Customer

The Marketing Cloud July 2016 Release is Now Live!

Which Business Operations Should a Small Business Automate?

Customer Advocacy: The Time is Now

The Advantages of Communities and What They Can Do for Business

Top Challenges Faced by Today’s Sales Leaders

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First