COMMERCE

New Series: Becoming Retail

How to put people at the heart of digital transformation.

Oct 08, 2018 By Salesforce Staff

Commerce Cloud CEO Mike Micucci on Commerce Success in the Fourth Industrial Revolution

Commerce took center stage at Dreamforce 2018. It was a central theme across some of the biggest product innovations and customer success stories showcased throughout the week, including Brunello Cucinelli and Metallica. We recently sat down with Commerce Cloud CEO Mike Micucci to get his thoughts... Read More

Commerce, Commerce Cloud, Marketing

Oct 02, 2018 By Joanna Beerman

Holiday Readiness Series: Take Your Social Strategy to the Next Level

Although October is all about football season, it’s important to keep your head in the holiday game. There’s no better time than now to get your social strategy ready for the gift-buying rush. After all, we’ve seen an 87% increase in the share of orders placed through social media over the last two... Read More

Retail, Holiday Readiness, Ecommerce, Marketing, Commerce, Service, Commerce Cloud

Sep 15, 2018 By Megan Hostetler

2018 Shopper Insights: How to Meet and Exceed Growing Expectations (Podcast)

If you are a retailer, you are likely struggling to keep up with the ever-growing expectations of your shoppers. Today, 75% of shoppers want personalized offers and 73% will switch brands for a better shopping experience, according to the Connected Shoppers Report. With this in mind, Salesforce... Read More

Retail, Retail Insights, Ecommerce, Commerce, Commerce Cloud

Sep 12, 2018 By Rick Kenney

Holiday 2018 Predictions: Mobile Will Ring Up Most Purchases for the First Time Ever

Preparations for this year’s holiday season began taking shape well before kids traded in their books for bathing suits. And now that the dust has settled on back-to-school shopping, retailers can turn their full attention to holiday planning. With less than three months away, what can retailers... Read More

Commerce, Commerce Cloud, Retail, Retail Insights, Holiday Readiness, Ecommerce

Aug 27, 2018 By Jessica Bergmann

Holiday Readiness: 3 Tips for Finding the Perfect Pitch for Voice Search and Assist

‘Tis the season for voice-assisted shopping: This year, 50% of consumers will use voice search to research products, while 33% say they plan to use it to shop. Voice will power shopping behaviors this season like never before — and not just through smartphones. Devices like Echo, Google Home, Siri,... Read More

Retail, Commerce, Commerce Cloud, Holiday Readiness, Marketing, Service

Aug 23, 2018 By Caitlin White

Discover Salesforce's Latest B2B Commerce Offering at Dreamforce '18

At this year’s Dreamforce, we’re excited to welcome B2B Commerce — the latest addition to the Commerce Cloud portfolio. This is the first Dreamforce event since B2B Commerce joined Commerce Cloud and we can't wait to debut everything we have to offer! The B2B commerce industry is expected to grow... Read More

B2B Commerce, Commerce Cloud, Dreamforce, Events

Aug 17, 2018 By Kemberly Gong

Connecting B2B and B2C Commerce at Dreamforce

This year's Dreamforce will be a truly remarkable event for B2B and B2C commerce attendees. Whether you're an existing customer looking to optimize your site for faster growth or just getting on board with us and hoping to learn the basics, we've got a range of exciting activities... Read More

Commerce, Commerce Cloud, Dreamforce

Jan 19, 2018 By Owen Milbury

For Some Retailers, ROI Has a Much Different Meaning

You may think that the NRF Big Show kicks off when the expo floor opens and the main sessions begin, but I’m going to let you in on a secret. The first “must attend” event actually takes place the day before, at RetailROI’s SuperSaturday.... Read More

Commerce, Commerce Cloud, Events

Nov 30, 2017 By Eric Lessard

If You Do Business in the EU, the GDPR Applies To You. Here’s What We’re Doing

On May 25, 2018, a new landmark privacy law called the General Data Protection Regulation (GDPR) will take effect, impacting every retailer conducting business in the European Union (EU). The GDPR expands the data privacy rights of EU citizens and places new obligations on merchants who handle EU-based personal data. Salesforce Commerce Cloud is here to help our customers prepare for this major change.... Read More

Commerce, Retail Insights, Commerce Cloud