360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Oct 06, 2015 By Laura Fagan

How a Century-Old Spirits and Wine Company Became an Apps Company

It’s imperative for every company to now be an apps company. This is true no matter its industry, age, or size. Take Brown-Forman. Founded in 1870, its portfolio features many well-known brands, such as Southern Comfort and Jack Daniel’s Tennessee Whiskey. With four-thousand global employees and... Read More

App Cloud, Apps, Developer, Innovation, IT

Oct 06, 2015 By Micheline Nijmeh

3 Simple Strategies for Scaling Your Sales Organization

As companies experience success and grow their business, sales teams must be able to scale quickly or risk losing out on new opportunities. To scale quickly in a hyper-growth organization, sales reps have to get up to speed fast; processes must be streamlined; and sales leaders have to continuously... Read More

Leadership, Sales

Oct 06, 2015 By Dave Rey

Data Intelligence is Now in the Hands of Every Government Worker, as Salesforce Analytics Cloud is Now FedRAMP-Certified

Like the private sector, government agencies have long struggled to provide their employees with the ability to use data effectively to make better policy and operational decisions. In fact, government IT projects, including those for business intelligence, have been reported to have failure rates... Read More

Analytics Cloud, Analytics, Public Sector, Cloud

Oct 05, 2015 By Adam Evans

Relationship Intelligence 101: What Is It And Why You Need It

What is Relationship Intelligence? Relationship Intelligence technology generates actionable insights based on relationship data of clients, colleagues and partners. The data from your email communications, phone calls, meetings and other sources are all processed and analyzed by Relationship... Read More

Sales

Oct 05, 2015 By Natasha Stokes

4 Customer Service Apps to Keep Customers Happy

Sensational customer service is the backbone of the post-sale process. It encourages loyalty and retention, repeat business and positive brand awareness. Customer services apps in the Salesforce AppExchange help customer service agents increase productivity, manage service flow, and deliver... Read More

AppExchange, Apps, Cloud, Service

Oct 05, 2015 By Matthew Hutchinson

The Marketer’s Guide to Competing on Customer Experience Now Available

Delivering a personalized experience to every customer—regardless of where they are in buying lifecycle or the channel or device they’re using at the moment—is the new imperative. Consider that by 2016, 89% of companies expect to compete mostly on the basis of customer experience. Yet today, fewer... Read More

Marketing, Marketing Cloud

Oct 05, 2015 By John Cousens

Why I Want My Government in the Cloud

Each year, as we begin planning for big events like GTEC, we have more and more conversations about trends we see in the field, and more importantly, the resulting potential and opportunities those trends represent. This year I have had seen some truly inspirational leaders transform their... Read More

Cloud, Public Sector, Innovation

Oct 05, 2015 By Kristen Cobb

The Dreamforce '15 Social Map

This year, we saw Dreamforce content reach farther than we have ever seen before thanks to our attendees! Social content was shared around the clock around San Francisco. Each snap, tweet, and instagram helped document the Dreamforce experience! From the Dreamboat to the Keynote to the Dreamfest,... Read More

Dreamforce, Marketing, Marketing Cloud, Social, Social Media

Oct 02, 2015 By Michael Harris

Can Your Salespeople Articulate Value Or Does it Sound Like Magic?

After nine years of working with companies on sales messaging, I have found the number one inhibitor to salespeople articulating value is they don’t create enough contrast between the ‘before’ and ‘after’ pictures of owning their product. And when salespeople fail to make the contrast feel... Read More

Sales

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How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

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360 PERSPECTIVES

How To Connect Silos
and Put Customers First

How a Century-Old Spirits and Wine Company Became an Apps Company

3 Simple Strategies for Scaling Your Sales Organization

Data Intelligence is Now in the Hands of Every Government Worker, as Salesforce Analytics Cloud is Now FedRAMP-Certified

Relationship Intelligence 101: What Is It And Why You Need It

4 Customer Service Apps to Keep Customers Happy

The Marketer’s Guide to Competing on Customer Experience Now Available

Why I Want My Government in the Cloud

The Dreamforce '15 Social Map

Can Your Salespeople Articulate Value Or Does it Sound Like Magic?

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Europe, Middle East, and Africa

Asia Pacific

Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First