Get your FREE 30-day trial.Please complete all fields.
Kristen Cobb
Passionate, innovative, marketing professional with a strong data and technology background.
Digital Marketing Sr Analyst at Salesforce
Specialties: social media, digital communications planning and execution, community management, copywriting for multiple channels, content creation, and project management.
Here at Salesforce, we practice what we preach and use the products that we make. You’ve likely heard us talk about how tools like Marketing Cloud can transform your business and help you connect with your customers. We use Marketing Cloud to do the same with our own customers, and we're...
Read More
For B2B companies, LinkedIn is the ultimate social media site for reaching customers, but measuring your success can be difficult. In order to make the most of LinkedIn, you must have strong presence. Here are five ways to measure your effectiveness on LinkedIn:
1. Post Content Consistently
Going...
Read More
This year, we saw Dreamforce content reach farther than we have ever seen before thanks to our attendees! Social content was shared around the clock around San Francisco. Each snap, tweet, and instagram helped document the Dreamforce experience! From the Dreamboat to the Keynote to the Dreamfest,...
Read More
Registration is only the beginning of an attendee’s journey to and at an event. As marketers, our goal is to keep attendees engaged and excited during the entire event life cycle. On Salesforce Marketing Cloud social channels, we wanted to provide a unique experience for Connections registrants. We...
Read More
Each Thursday at 8 a.m. PST, marketers from around the world join the Salesforce Marketing Cloud user community on Twitter for a conversation about trends and campaign ideas across the digital marketing industry. We call the virtual coffee chat #ETcafe.
This week, we will focus on...
Read More
