360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Nov 21, 2016 By Heike Young

8 Ways for Marketers to Totally Sleigh on Black Friday

This is the week. Predictions will be made, sales will be analyzed, and customers will visit stores and websites with care — in hopes that great discounts and deals will be there. For many brands, Black Friday is the single biggest shopping day of the year. And for most retailers, it certainly... Read More

Marketing, Marketing Cloud

Nov 21, 2016 By Ben Noble

How Speech Analytics, Salesforce Einstein and the IoT Will Forever Transform Business

SaaS companies are about to unleash technologies that will permanently disrupt the way we do business. Imagine that your new iPhone suddenly develops a glitch. The screen freezes and the factory reset is not responding. It’s a frustrating scenario. You need your phone for your daily job, and you... Read More

Customer Service, Sales, IoT, Analytics, Service Cloud, Cloud, Artificial Intelligence

Nov 21, 2016 By Reedhima Mandlik

Are You Smarter Than a Machine? Test Your Artificial Intelligence IQ

Do you keep seeing the words “AI,” “big data,” or “machine learning” pop up and think to yourself, “I know what that means...kinda?” Don’t worry, you’re not alone. It might feel like there are new buzzwords for artificial intelligence (AI) every day, and it can be tough to keep up with it all. Or... Read More

Innovation, IT, Artificial Intelligence

Nov 21, 2016 By Regis Crawford

How the World's Largest Brands Use Marketing Command Centers

The Marketing Command Center is the evolution of the successful Social Command Center., which tracks social conversations around a company's brand, products, industry or event, and visualizes the results on interactive, real-time screens. The new Marketing Command Center takes this to the next... Read More

Marketing, Social Media Marketing, Marketing Cloud

Nov 18, 2016 By T.j. Vilardi

5 Ways to Be More Productive at Work

Productivity is the key to success, so you need to ensure you are setting yourself up to be productive every day you walk into the office. I should know – when I’m in the office, I need to be as productive as possible. Why? I’m a salesperson with a very long commute (an hour-long bus ride each... Read More

Careers, Cloud, Leadership

Nov 18, 2016 By Micheline Nijmeh

How Leading Companies Attract and Retain Top Talent

Do you know how much it costs your business to replace a sales rep? According to Aberdeen Group research, it can be over $30K – per rep. Most executives would agree that amount of money could be better spent in other areas of the business instead of paying for sales turnover. And, it isn’t just... Read More

Careers, Leadership, Sales, HR

Nov 18, 2016 By David-lee

Facebook Video: Large Enterprises Lead the Way, SMBs Reap the Benefits

The top 10 most successful brands on Facebook are overwhelmingly large enterprises, with market capitalization measured in billions. This cohort is the bellwether of Facebook marketing, and after an extensive analysis of their Facebook posting behavior, it’s clear that posting video has suddenly... Read More

Marketing, Small Business, Online Marketing, Social Media, Video Strategy

Nov 18, 2016 By Kevin Micalizzi

Sales Summit #DF16: Your Customers Need You Now More Than Ever

The customer has always been essential to any sales transaction. But it was clear in this year's Sales Summit at Dreamforce that the buyer's world has changed radically and they need you now, more than ever. Whether you look at the increasing number of people involved in the B2B buying cycle or the... Read More

Dreamforce, Events, Sales

Nov 18, 2016 By Eleonora Israele

5 Mistakes to Avoid in B2B Social Media Marketing

In many aspects, social media has changed the way we live. We go to a new restaurant based on positive online reviews, interact with friends without the constraints of time or location, and can access a worldwide audience like never before. Here are a few statistics to consider: The internet has... Read More

Marketing, Social Media

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The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

8 Ways for Marketers to Totally Sleigh on Black Friday

How Speech Analytics, Salesforce Einstein and the IoT Will Forever Transform Business

Are You Smarter Than a Machine? Test Your Artificial Intelligence IQ

How the World's Largest Brands Use Marketing Command Centers

5 Ways to Be More Productive at Work

How Leading Companies Attract and Retain Top Talent

Facebook Video: Large Enterprises Lead the Way, SMBs Reap the Benefits

Sales Summit #DF16: Your Customers Need You Now More Than Ever

5 Mistakes to Avoid in B2B Social Media Marketing

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First