360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Feb 24, 2017 By Joshua Newman

#HIMSS17 — Animation: The Patient-Doctor Technology Gap

Innovative companies across industries are using modern technologies to engage with their customers in new ways, providing us with amazing and often seamless consumer experiences. We can book a flight online, hail a ride from a mobile app, and even do our taxes with chatbot assistance.... Read More

Health Cloud

Feb 24, 2017 By Alexis Kushner de la Pena

How To Build Apps That Make Your Employees Happy

Employees are on the go. They need mobile access to internal apps — gone are the days that a desktop-only portal makes the cut. But only 12 percent of employees use enterprise apps — even though 85 percent of the ones that do say their favorite enterprise app saves them time and 83 percent say... Read More

Apps, App Cloud, IT

Feb 24, 2017 By Jessica Thiefels

How to Run Your First Paid Search Campaign

In many cases, we have to pay to play in today’s digital marketing world. If you want to be most effective with your money, however, it’s not wise to set up a campaign without knowing what works and what doesn’t. Especially because the process involves a lot of details: “The fundamentals of a... Read More

Marketing, Online Marketing

Feb 24, 2017 By Rohan Ayyar

7 Integrations to Sync Your CRM with All Phases of the Customer Life Cycle

When you’re just starting out, customer relationship management isn’t too big of a challenge. Your teams for business development, sales, account management and customer success will surely be busy, but they’re unlikely to feel overwhelmed by a high volume of important data points being pushed... Read More

Sales, Marketing, CRM, AppExchange

Feb 24, 2017 By Madhav Bhandari

How Marketing KPIs Empower Employees and Drive Results

As a marketing manager for Hubstaff, my role has evolved dramatically as we’ve grown the business. I have bigger responsibilities, I supervise more team members, and the complexity of the work has increased. Yet one challenge rises above all else: making sure my team takes ownership and... Read More

Marketing, Leadership

Feb 24, 2017 By Doug Rybacki

Finding a Balance of Solutions to Optimize Quote-to-Cash Workflows

In a highly competitive, high volume sales landscape, deals are made and closed quickly. The pace of business is accelerating, and so are sales cycles. To gain and maintain a competitive edge, sales teams and sales leaders need streamlined, efficient processes. Yet many businesses have complex... Read More

Partner, Quote-to-Cash, Sales

Feb 23, 2017 By Kim Honjo

Know Your AI Lingo: A Cheat Sheet for Non-Computer Scientists

The topic of artificial intelligence is everyone’s lips lately. Just Google the term and you’ll see a plethora of articles and information on the subject, generating daily — and not just from academic journals, but in mainstream media and pop culture. We talk about artificial intelligence quite a... Read More

Analytics, Artificial Intelligence

Feb 23, 2017 By Adam Young

Converting in the Mobile Era: Why a Responsive Web Presence is Key

We’re living in a mobile world, and the sooner we accept that as a fact, the sooner we can start helping our companies adapt accordingly. People are now actually spending more time on their phones than they are on their computers, and if you want to reach your customers, you have to be where they... Read More

Mobile, Marketing

Feb 23, 2017 By Salesforce Staff

Ten Ways to Improve Team Efficiency and Productivity

No matter how efficient and productive your team is, there are always ways that you can help to make it even more productive and efficient. But, you need to do things in a way that is going to show your team that you care about more than just the bottom line, and that you care about them as well.... Read More

Cloud, Leadership, Productivity

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How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

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360 PERSPECTIVES

How To Connect Silos
and Put Customers First

#HIMSS17 — Animation: The Patient-Doctor Technology Gap

How To Build Apps That Make Your Employees Happy

How to Run Your First Paid Search Campaign

7 Integrations to Sync Your CRM with All Phases of the Customer Life Cycle

How Marketing KPIs Empower Employees and Drive Results

Finding a Balance of Solutions to Optimize Quote-to-Cash Workflows

Know Your AI Lingo: A Cheat Sheet for Non-Computer Scientists

Converting in the Mobile Era: Why a Responsive Web Presence is Key

Ten Ways to Improve Team Efficiency and Productivity

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First