360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Top 3 Most Common Security Questions from Our Customers

Oct 16, 2017 By Laura Pelkey

The 10 Day Prospecting Playbook

This is the environment that today’s account executive lives in: Our buyers receive 100+ emails a day Our voicemails have a less than a 5% chance of being returned We “engage” a prospective client 2 attempts or less before giving up We use email & phone as the primary means of outreach Oh... Read More

Sales

Customer Acquisition for Retail: Holiday Marketing Tips

Oct 16, 2017 By Hilary Givens

'Tis the Season to Grow Your Customer Base

During the holiday season, smart retail marketers know that they have a unique asset that only they can put to use - customer data in their CRM. To boost holiday sales, CRM data can help grow every retailer's customer base by targeting shoppers directly on Google and Facebook. 2017 is coming to a... Read More

Advertising, Marketing, Social Media, Retail

Oct 16, 2017 By Lisa Lee

A Conversation with Commerce Cloud CTO Wayne Whitcomb

In mid September, the Massachusetts Technology Leadership Council recognized Salesforce Commerce Cloud CTO Wayne Whitcomb as CTO of the Year. Wayne, a co-founder of Demandware (acquired by Salesforce in 2016) has been on the front lines of two of the most profoundly transformative innovations of the 21st century: cloud computing and digital commerce. Here he takes a look back, and forward, and explains what the tech industry can learn from Tesla.... Read More

Commerce, Commerce Cloud

Oct 13, 2017 By Meghann York

How Intelligent Are Your Customer Experiences?

“Artificial intelligence” (AI) is such a common buzzword in marketing that it can sometimes feel like an elusive fly zooming around your ears. But just like “mobile” and “responsive design,” this term is here to stay, and it’s redefining the marketing landscape as we know it. According to Henry... Read More

Customer Journeys, Marketing Automation, Marketing Cloud

Oct 13, 2017 By Kim Honjo

Before You Take Off: Get the Dreamforce Jetpack!

The countdown to Dreamforce is on! In approximately 24 days, Trailblazers from all over the world will converge on San Francisco for four days of career transformation, innovation, giving back, and having fun — all at the largest software conference in the world. Are you ready? You’ve probably... Read More

Dreamforce, Events, Productivity

Oct 13, 2017 By Pip Morphet

Make the Most of Your Dreamforce Golden Ticket with Trailhead Learning

You’ve got your golden ticket to Dreamforce ’17. Your golden chance to make your way to the city with the golden bridge. And you didn’t even need to eat a single chocolate bar to get it! But you will need to connect with your inner Willy Wonka genius to get the most out of your four days, where the... Read More

Dreamforce, Events, Learning

Oct 12, 2017 By Brad Shorr

How to Succeed in Sales as an Introvert

The stereotype of a sales rep is an effervescent extrovert who charms people into buying anything at any price. But really, there are 1,000 ways to succeed in sales, and if you are an introvert considering a sales career, take heart. You can do it, and do it just as well as your extroverted... Read More

Sales

Oct 12, 2017 By Becky de Loryn

My Trailblazer Story: Nine Ohana Stories That Will Inspire You to Be Bold

Here at Salesforce, we are incredibly lucky to have the power of the Trailblazer Ohana behind us. These pioneers and lifelong learners use Salesforce to innovate, drive change, and inspire others - and it is our privilege to hear their stories. Erica Kuhl, VP Community at Salesforce, shared an... Read More

Events, Innovation, Leadership

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How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Top 3 Most Common Security Questions from Our Customers

The 10 Day Prospecting Playbook

'Tis the Season to Grow Your Customer Base

A Conversation with Commerce Cloud CTO Wayne Whitcomb

How Intelligent Are Your Customer Experiences?

Before You Take Off: Get the Dreamforce Jetpack!

Make the Most of Your Dreamforce Golden Ticket with Trailhead Learning

How to Succeed in Sales as an Introvert

My Trailblazer Story: Nine Ohana Stories That Will Inspire You to Be Bold

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First