360 PERSPECTIVES

How To Connect Silos
and Put Customers First

May 21, 2018 By Caila Schwartz

Mobile Shopping Focus Report: Here’s What’s Driving Mobile Commerce Today

In 2016, few brands were adopting a mobile-first strategy to ecommerce. Our new report, Mobile Shopping Focus, shows that while phones are closing the gap with computers, they still trail in share of orders. What’s really moving the needle in mobile commerce today? ... Read More

Commerce, Retail Insights, Mobile, Shopper Experience

May 14, 2018 By Eric Lessard

Mobile Commerce: What Does It Really Take to Be ‘Mobile-First’ in 2018?

As brands have taken notice, the phrase “mobile-first” has entered the lexicon of merchants looking to capitalize on this trend and build their digital commerce journey. But what does mobile-first mean, and how does a brand truly become mobile-first?... Read More

Commerce, Retail Insights, Mobile, Shopping Index

Feb 26, 2018 By Scott Edmonds

What are Consumers Doing on their Smartphones, Anyway?

Consumer are constantly evolving. And marketers? They might wish consumers would kindly slow down a bit. Change can be expensive. Most marketers are still crawling across the “digital transformation” finish line–they’ve only just implemented mobile friendly sites, personalization, and marketing... Read More

Marketing, Mobile Marketing, Mobile

Nov 06, 2017 By Paolo Bergamo

Introducing mySalesforce, Branded Apps for a Mobile World

I meet everyday with customers who love running their business from their phone with our leading enterprise mobile app. More than 1.5 million users monthly count on the Salesforce mobile app to deliver a new kind of customer experience—highly personalized, intelligent and secure—on their phones,... Read More

Mobile, News

Oct 26, 2017 By Nicholas Ksiezopolski

4 Reasons Why The Launch Of The Android Field Service Lightning App Is A HUGE Deal

Less than two years ago, we launched Field Service Lightning and the momentum has been amazing to see. A year later, we followed that up with the iOS release of the Field Service Lightning app and today, we continue the rapid pace of innovation with the launch of the Android Field Service Lightning... Read More

Customer Service, Service Cloud, Mobile

Oct 25, 2017 By Scott Owens

5 Amazing Updates to the Salesforce Events App

Dreamforce starts in a mere 12 days, you say? There's no better way to get ready than to grab the Salesforce Events app and familiarize yourself with this year's updates to make your on-site Dreamforce experience better than ever. We've improved the app with new tools to help you on the go at... Read More

Dreamforce, Events, Mobile

Oct 23, 2017 By Paolo Bergamo

Salesforce on Every Device: Salesforce1 has a New Name!

Four years ago, we had a vision: to help companies run their business from their phone with every customer's complete CRM and customizations available out-of-the box on their mobile device. That vision became Salesforce1. Now, Salesforce1 won the Best Mobile App for Business GLOMO award for... Read More

Mobile

Jul 20, 2017 By Tom Farrell

Switching Off For Summer: Advice From The Pool Bar

Summertime, and the living is easy. Or at least it used to be. George Gershwin can probably consider himself lucky to have lived his life well before the smartphone era, when for many of us vacation can end up meaning juggling family and work - and considerably more stress than either of those... Read More

Cloud, Mobile, Careers

Jul 14, 2017 By Tom Farrell

Creating Location-Based Mobile Campaigns That Actually Work

Perhaps no aspect of mobile marketing is more misunderstood, and more poorly executed, than location-based delivery of push notifications. Those of us with longer memories will recall the excitement at the ability to send push notifications to thousands of people in the same location.... Read More

Marketing, Mobile, Retail

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Mobile Shopping Focus Report: Here’s What’s Driving Mobile Commerce Today

Mobile Commerce: What Does It Really Take to Be ‘Mobile-First’ in 2018?

What are Consumers Doing on their Smartphones, Anyway?

Introducing mySalesforce, Branded Apps for a Mobile World

4 Reasons Why The Launch Of The Android Field Service Lightning App Is A HUGE Deal

5 Amazing Updates to the Salesforce Events App

Salesforce on Every Device: Salesforce1 has a New Name!

Switching Off For Summer: Advice From The Pool Bar

Creating Location-Based Mobile Campaigns That Actually Work

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New Rules of Customer Engagement: Key Trends From Global Research

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360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First