The latest Marketing Cloud release is now live! This release delivers more personalized and integrated customer journeys while enabling your team to work smarter with new levels of data insight across your organization.
Watch the New Feature Overview and learn more about new product updates with...
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Today we are proud to announce our new Equality Trailhead module, Inclusive Marketing Principles.
At Salesforce, we are committed to driving Equality in our workplaces and communities and leading with our values in everything we do. In that spirit, we set out to empower those on the front lines...
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MWC Barcelona (formerly Mobile World Congress) is one of the world's largest mobile industry events, bringing together the latest innovations and technology from over 2,400 leading companies globally. More than mobile, MWC Barcelona attracts visionaries to explore hot topics that span a multitude...
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Swiping is built for today’s customers. Today’s audience wants to focus on one idea at a time and being an audience with a short attention span, spend on average only 11 seconds on an email. Dating apps have grown in number and popularity not only because they evolve with the online dating...
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The continued rise of innovative and immersive technologies has fundamentally shifted and shaped how consumers engage with brands. This has thrown customer expectations into a constant state of change — and many marketers are finding it hard to keep up.
The most successful marketers understand...
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In this episode, we look at developing a marketing voice to make sure your message is coming across loud and clear. We talk to Simon de Cintra, speaking coach and author of the book, Unlock Your Business Voice. We find out what qualities the best marketing leaders share, and how to put in the work...
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If you’re a marketer, you either love change or you hate your job. “The digital marketing landscape keeps evolving” has become nearly a cliché because it’s a reality everywhere you look.
These marketing statistics highlight exactly how these changes are influencing marketing teams in 2019. [click...
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This post is co-authored with Johanna Kimura, Product Marketing Manager at LinkedIn
In a recent survey by DemandWave, 56% of marketers identified delivering quality leads and proving ROI on those leads as their biggest marketing challenge. High-quality lead generation is clearly important, yet...
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One of the best ways to follow current trends, learn new techniques, and retain a sense of humor about marketing is reading books on the subject. With a just quick search, you’ll find that the marketing book genre is home to hundreds of educational and entertaining reads by insightful and witty...
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