At this point, most of your Black Friday planning is probably complete, but you can still do a few check-ups to make sure your holiday emails are successful.
According to the National Retail Federation, holiday spending in 2015 will be comparable to 2014, as retail sales are expected to rise 3.7...
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Data science gets a lot of attention these days—and for good reason. The insights it provides enable businesses to better understand customer behavior, then leverage automation to act on the intelligence and dynamically deliver the personalized journeys every customer expects. While the benefits...
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Residential solar power is booming. According to the Solar Energy Industries Association, the United States’ solar capacity will double before 2016. With residential installation costs dropping more than 45 percent since 2010, customer-centric solar power companies, like Sunnova, are poised to...
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When you think of journey management, you probably envision the path brands use to acquire, onboard, engage and retain customers. But as you’re about to discover, those same strategies can be used to communicate with employees.
In the Inside View series, we’re unveiling some unique and unexpected...
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Webinars are a critical, proven lead generation tactic that can fuel your pipeline with buyers across all stages. Here at Salesforce we are on track to deliver 100+ webinars by the end of the year, and along with it some critical takeaways you can implement now to elevate your own program....
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Top-performing sales reps have been let in on a secret. Success doesn’t hinge on how well you can sweet-talk your customers — it’s about being first into every deal, being relevant to each and every prospect, and being productive no matter where you are.
The B2B sales industry is changing, but...
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Most people never even come close to using their MacBook to its fullest potential. In fact, the majority of people only use Outlook and Microsoft Office. But what if you had access to your very own personal Genius Bar? Imagine the possibilities. Would you be creating Hollywood style movie trailers...
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Twitter’s emergence in the direct response market over the past few years has not gone unnoticed. In 2014, it had a push towards objective-based campaigns and performance-based bidding and unveiled its mobile app promotion tools. This year, Twitter has both refined these offerings and increased...
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A higher conversion rate isn’t always better.
I recently wrote a post on the Convince and Convert blog about alley-oop thank you pages. An alley-oop thank you page is when you add a call-to-action on your thank you page, after someone completes an action on your site. By doing so, you can capture...
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![A Day in the Life of a Sales MVP [Infographic]](http://www.salesforce.com/content/dam/blogs/us/November2015/alarm%20clock.jpg)
