The October 2015 Release is Now Live in the Marketing Cloud!
The October Release will serve as Marketing Cloud's final release of the year and we are going out strong! We are coming off of the AWESOME momentum of our three Trust releases and building on that positive energy for our final release....
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Mark your calendars for November 18, New York, The Salesforce World Tour is heading your way. The free, one-day event will feature everything marketers need to compete (and win!) in today’s digital world. Whether you’re a B2C or B2B marketer, you can’t afford to miss it. We have something for...
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Email marketers face a number of challenges today that advertising can help with, including the need to:
Grow your email subscribers list. You are always working to grow your email subscribers, because every new subscriber is a potential revenue opportunity.
Reengage your unengaged subscribers....
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You were ambitious this year. You built a plan. You took a class. You went to meetups, reached out to mentors, watched webinars and read articles on Medium. You took a number of positive steps in the right direction.
Of course, self reflection should also be a core part of any content marketer’s...
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New leads help offset the inevitable customer attrition experienced by every business, bringing in new blood and new opportunities to develop enduring business relationships. However, if the cost of locating and nurturing these leads is too high, then organizations may find themselves reaping too...
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It’s that time of year again. We’re heading into the busiest retail season with the big days of Black Friday and Cyber Monday just a few weeks away. The Social Studio team at Salesforce Marketing Cloud are tracking and reporting on the conversations and trends on social media leading up to the big...
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For retailers of all shapes and sizes, Black Friday (and the days surrounding it) can make or break a season. 2014 was no exception. According to Comscore, a leader in measuring the digital world, last year’s Thanksgiving Day registered $1.01 billion in spending, a 32 percent gain over 2013. Black...
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“Productivity is never an accident. It is always the result of a commitment to excellence, intelligent planning, and focused effort.” - Paul J. Meyer
Creating and executing a successful social media strategy takes effort. It can be a little daunting starting from the beginning, but I’ve laid out a...
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Business software review site G2 Crowd just released its Fall 2015 evaluation of Social Media Management providers and we’re happy to announce that Salesforce Marketing Cloud Social Studio has been named a leader. This result puts Salesforce as a leader, based on a high customer satisfaction score...
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