COMMERCE

New Series: Becoming Retail

How to put people at the heart of digital transformation.

May 04, 2016 By Lisa Lee

Conscious Commerce: At Life is Good, Action Trumps Giving

On Christmas Day 1998 The Boston Globe ran a story called “Looking Out for Lindsey,” about an 11-year old girl fighting a rare and often deadly form of bone cancer. While she had seemingly little to be optimistic about, Lindsey drew strength from a message sewn into the blue hat she wore on her bald head – Life is Good.... Read More

Commerce, Customer Story, Commerce Cloud

Apr 28, 2016 By Ilana Goddess

Ten Misconceptions about Competing with Amazon

How do you compete with Amazon? With double-digit annual revenue growth, $107 billion in sales and unparalleled customer loyalty, retailers might be tempted to throw up their hands and succumb to the notion that, well, you just can’t build brand loyalty in the age of Amazon.... Read More

Commerce, Thought Leadership, Retail Insights

Apr 26, 2016 By Lisa Lee

Why Stores (and Associates) are More Important Than Ever

A recent article in The Atlantic shines a light on a guiding principle driving Demandware in 2016.... Read More

Commerce, Commerce Cloud, Thought Leadership

Apr 21, 2016 By Vinod Kumar

Shopping Bots are Good. No, Really.

The past few months have seen a flood of activity around chatbots, with Facebook, Google and Microsoft announcing major initiatives in this area. With implications for retailers, we thought the time was right to offer our point of view from the vantage point of being at the helm of retailers’ channel unification journey.... Read More

Commerce, Artificial Intelligence

Apr 12, 2016 By Lisa Lee

Three Retailers Make Case for Mobile Apps

When does it make business sense to invest in developing a dedicated mobile app? Cole Haan, 1-800 CONTACTS and Giggle tell their stories.... Read More

Commerce, Customer Story, Retail Insights, Mobile

Apr 05, 2016 By Rob Garf

What Really Matters to Retail Leaders? The Economist Intelligence Unit Finds Out

Finding growth in an era of unprecedented disruption is, to say the least, challenging. A new survey of C-level retail executives by the Economist Intelligence Unit reveals impediments to growth, as well as where leading retailers are finding opportunities.... Read More

Commerce, Thought Leadership, Retail Insights

Apr 05, 2016 By Ray Grady

Why You Should Use SaaS to Skyrocket Commerce Performance

We have seen many of the best organizations in the world choose CloudCraze for the benefits it provides as a native Salesforce application. Doing this allows these customers to leverage their investments in Salesforce the platform and have all customer touch points inform their online and offline commerce experiences. Recently, we have seen forward-thinking clients choose... Read More

Commerce, B2B Commerce

Mar 17, 2016 By Arie Shpanya

Using Price as a Strategic Weapon

Implementing a new pricing strategy is scary. Raise prices, and you may drive buyers away. Lower prices, and you may impact your profit margins. Whether you choose to raise or lower prices, the key ingredient is elasticity.... Read More

Commerce, Best Practices

Mar 10, 2016 By Lisa Lee

Adventures in Merchandising

Merchandising has been a key component of retail commerce for as long as retail has existed. But it has been made increasingly complex in the digital world as shoppers search for products with a high degree of granularity, and merchants struggle for the easiest way to showcase exactly the products they want.... Read More

Commerce, Unified Commerce

Research

Deliver truly personal shopping experiences in the year ahead

Most Popular Stories

A Subscription Service Can Increase Your Bottom Line

A Subscription Service Can Increase Your Bottom Line

Beyond the Brick and Mortar: How One Restaurant Brand Was Able To Scale Their Distribution Model Fast

How COVID-19 Will Shape the 2020 Holiday Season: 5 Predictions on the Future of Retail

Salesforce.com

New Series: Becoming Retail

Conscious Commerce: At Life is Good, Action Trumps Giving

Ten Misconceptions about Competing with Amazon

Why Stores (and Associates) are More Important Than Ever

Shopping Bots are Good. No, Really.

Three Retailers Make Case for Mobile Apps

What Really Matters to Retail Leaders? The Economist Intelligence Unit Finds Out

Why You Should Use SaaS to Skyrocket Commerce Performance

Using Price as a Strategic Weapon

Adventures in Merchandising

Research

Deliver truly personal shopping experiences in the year ahead

Most Popular Stories

A Subscription Service Can Increase Your Bottom Line

Beyond the Brick and Mortar: How One Restaurant Brand Was Able To Scale Their Distribution Model Fast

How COVID-19 Will Shape the 2020 Holiday Season: 5 Predictions on the Future of Retail

Americas

Europe, Middle East, and Africa

Asia Pacific

Salesforce.com

New Series: Becoming Retail

Get our bi-weekly newsletter for the latest commerce insights.

Research

Deliver truly personal shopping experiences in the year ahead

Most Popular Stories

A Subscription Service Can Increase Your Bottom Line

Beyond the Brick and Mortar: How One Restaurant Brand Was Able To Scale Their Distribution Model Fast

How COVID-19 Will Shape the 2020 Holiday Season: 5 Predictions on the Future of Retail

Americas

Europe, Middle East, and Africa

Asia Pacific