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Nov 17, 2021 By Nick Gill

The Right Talent Boosts Market Performance in More Ways Than One, Says Manufacturing Industry Report

Latest report on the future of work shows that sales and marketing success in manufacturing is driven by talent. Here, Salesforce’s Nick Gill, Regional Vice President, Manufacturing, Automotive, Mining, Oil & Gas, explores key findings and suggests ways to attract the right people to the right jobs.... Read More

Future of Work, Manufacturing, Marketing, Sales, Research, Learning

Nov 16, 2021 By Salesforce

How Businesses Can Enact Meaningful Change for Transgender Employees

Equality has long been at the heart of our business. By launching our Gender Inclusive Benefits we’re ensuring the transgender community feels valued and empowered to be their authentic selves. Manu Erwin shares how life changing such benefits can be and steps businesses can take to support.... Read More

Equality

Nov 09, 2021 By Brian Solis

Welcome to the New Era of Business Innovation: Service as a Connected Experience

If you missed Telstra’s session at Dreamforce 2021, don't worry. Brian Solis sat down with Telstra’s Karen Hughes to hear why service is a connected experience.... Read More

Service, Service Cloud, Customer Experience, Customer Service, Customer Story, Digital Transformation, Trailblazer Story

Nov 08, 2021 By Salesforce

7 ways the public sector can lead through uncertainty

Best-selling author Chris Helder reveals how the public sector can embrace uncertainty and lead through change.... Read More

Public Sector, Leadership, Leadership Insights

Southasiaforce hits the ground running as ANZ’s newest equality group

Nov 04, 2021 By Salesforce

Southasiaforce Hits the Ground Running as Salesforce ANZ’s Newest Equality Group

Southasiaforce is one of Salesforce ANZ’s newest equality groups. The leadership team shares their vision for shining a light on taboo topics, uplifting the South Asian community and celebrating the diversity of South Asian culture.... Read More

Business as a Platform for Change, Equality, Salesforce Culture

Nov 03, 2021 By Michael Peachey

Nine Emails in 10 Months: How Slack Is Transforming How Marketers Operate

Slack’s Digital HQ for marketing can help marketing teams embrace a truly hybrid world by streamlining communications and collaboration and integrating the data needed to deliver personalised customer solutions.... Read More

Marketing, Collaboration, Future of Work, Productivity, Practical Tips

Nov 01, 2021 By Brian Solis

Purpose Over Promotion – Why Empathetic Marketing Will Dominate the Customer Experience

Digital evangelist Brian Solis explores the challenges brands and marketers face in the post-pandemic environment and how to connect empathetically with Generation Novel whose demands include new levels of authenticity, trust and digitisation.... Read More

Digital Transformation, Customer Experience, Marketing, Thought Leadership

Oct 29, 2021 By Salesforce

CRM 101: A guide for sales managers

If you're a sales manager or sales director this is the CRM 101 guide for you. Find out how to use a CRM to improve your sales performance.... Read More

CRM, Customer Experience, Sales, Digital Transformation, Sales Strategies

Oct 28, 2021 By Salesforce

In a Digital-First Economy, Security Will Be Your Competitive Advantage in 2022

Jay Hira and Mark Gabriel share their insights about what to consider when building a cybersecurity strategy including the importance of resilience, making security part of a customer-first experience, and the possibility of cross-organisational collaboration in the future.... Read More

IT, Digital Transformation, Strategy, CIO, Collaboration

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