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Mar 19, 2020 By Salesforce

How to Overcome Personality Differences And Build A Sales Relationship That Soars

Making a sale is all about getting personal. Learn how to build great sales relationships and work with any client – no matter their personality type. ... Read More

Customer Engagement, Customer Satisfaction, Sales Strategies, Data Management, Customer Experience, Sales

Mar 17, 2020 By Salesforce

10 advantages of cloud computing for small businesses

Cloud computing is the new normal. We have 10 reasons why you should move your small business to the cloud. ... Read More

Cloud, Cloud Services, Innovation, Data Management

Jan 31, 2020 By Salesforce

MuleSoft and Salesforce Q&A: The Role of People in Technology and Data Integration

Successfully innovating with emerging technologies requires bringing people along on the journey – as both consumers and workers. MuleSoft CTO Uri Sarid and Salesforce EVP APAC, Enterprise and Commercial Dan Bognar discuss the human challenge of data integration and tech implementation.... Read More

Analytics, CIO, Data Management, IT, Thought Leadership

Jan 31, 2020 By Salesforce

MuleSoft and Salesforce Q&A: Integration and Data

The use of emerging technologies to drive innovation hinges on the ability to unlock back-end data and capabilities. We spoke with MuleSoft CTO Uri Sarid and Salesforce Executive Vice President Dan Bognar to find out about the challenges and potential solutions.... Read More

Data Management, Innovation, IT, Leadership Insights, Thought Leadership

Jan 06, 2020 By Salesforce

3 ways to supercharge advertising success with AI

Resolve customer identity, personalise at scale and know where the ROI is – here are three ways to use AI to supercharge advertising.... Read More

Advertising, Artificial Intelligence, Digital Marketing, Data Management, Marketing

Sep 27, 2019

SMB Insights: Customer Acquisition And Retention

We spoke to more than 2000 SMB leaders and owners across the globe for our latest Small & Medium Business Trends Report – in a three-part infographic series, we’re diving into the findings. Here’s part two.... Read More

Small Business, SMB Digital Marketing, Data Management, Customer Success, Customer Journey

Jul 01, 2019 By Chris Jordan

3 Questions Marketers Need to Ask to Develop Data Strategies

Chris Jordan guides us through data fundamentals to ensure solid foundations are in place to get the most out of this valuable resource, sharing three questions to ask in developing a data strategy.... Read More

Artificial Intelligence, Data Management, Strategy, Marketing

Jun 05, 2019 By Salesforce

4 Ways to Achieve Accurate Sales Forecasting - and Only One Involves Data

A culture of trust, a mindset of growth, a rejection of complacency and an ability to interpret data correctly are all crucial contributors to an accurate sales forecast. Craig Skinner explains.... Read More

Sales Strategies, Sales, Data Management

May 06, 2019 By Salesforce

4 lessons to improve your customer service strategy

The rise of consumerisation means that B2B and B2C customers have more in common than ever. Here are four key lessons B2B and B2C customer service reps can share to excel in the digital age.... Read More

B2B Marketing, B2B Commerce, Customer Service, Data Management, Service

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