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From the challenges to the achievements, discover stories that will inspire growth ‒ with heaps of handy tips along the way.

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Leadership insights

Founders, CEOs, leaders of all stripes share their tales of blazing new trails in their lives, careers and companies.

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How to achieve customer personalisation with Koda Capital

Nov 02, 2020 By Salesforce

Koda Capital’s Dos and Don’ts for Personalisation

We spoke with small business Trailblazer Andrew Rutherford from Koda Capital to find out his dos and don’ts to personalising the customer experience.... Read More

Customer Story, Customer Success, Infographics, Marketing, Small Business, Digital Marketing, Customer Experience, Personalization

Oct 15, 2020 By Rachael Powell

How Xero Supports Future Growth With Innovation in Comms, Support and Product

Xero has increased collaboration, accelerated innovation and focused unwaveringly on customer needs – a powerful recipe for leading a business through a period of crisis and ambiguity. Chief Customer Officer Rachael Powell shares how Xero is preparing for the future.... Read More

Trailblazer Story, Marketing, Leadership Insights, Customer Story, Customer Success, Customer Experience

Sep 23, 2020 By Salesforce

How Journey Beyond Weathered Crisis With Customer Data

2020 has hit the travel and tourism industry hard, but Journey Beyond Group Group Manager, Digital Marketing, Design and Innovation Tom Miller credits unified customer data as a springboard for recovery. He shares the story here.... Read More

Work.com, Customer Story, Customer Success, Marketing, Digital Marketing

Jul 28, 2020 By Salesforce

Taking Resilience To The Next Level: How SCOUTS New Zealand Used Technology To Flourish In The Face Of Adversity

When the global crisis arose, SCOUTS New Zealand knew the time had come for them to take immediate action and digitally transform their operations. CEO Joshua Tabor shares how they moved a legacy not-for-profit online.... Read More

Digital Transformation, Small Business, Customer Story, Customer Success, Not for Profit

Jul 01, 2020 By Salesforce

How to Make IT a Business Partner

“If you don’t understand both the business and the people, you simply cannot put together a technology strategy.” Richard Hilliard on how IT leaders can become essential partners in their business.... Read More

IT, Digital Transformation, Customer Story

Jun 24, 2020 By Salesforce

Infographic: Setting Your Small Business up for Success

CreativeCubes.Co, Scouts New Zealand, A Team Tuition and more SMB Trailblazers share their best advice on setting your small business up for success and growth in the months and years ahead.... Read More

Small Business, Trailblazer Story, Customer Story, Customer Success, Digital Transformation, Infographics

Jun 19, 2020 By Sally Farrow

It’s True — Data Changes Lives. Just Ask Para Mobility

Can data drive sales and also fuel passion? Yes, says Trailblazer Para Mobility. Their implementation of a Salesforce CRM has empowered their sales team to create meaningful solutions for vulnerable customers and communities.... Read More

CRM, Customer Engagement, Data Management, Customer Service, Sales, Customer Story

May 01, 2020 By Salesforce

Thrive Not Survive: A Team Tuition Share Their Business Strategy For Leading Through Change

“What if it became about thriving, not just surviving? It was the shift in mindset I needed to make and we got out ahead of everything fast, including setting up our whole program as online classes.” - Hayden McEvoy, CEO and Founder of A Team Tuition. ... Read More

Customer Story, Customer Success, Leading Through Change, Trailblazer Story, Customer Engagement, Future of Work

Mar 05, 2020 By Salesforce

10 highlights from Salesforce World Tour Sydney Reimagined

Our very first all-online World Tour was a whole lot of fun – jam-packed with incredible stories, innovative customers, expert insights and more. Here are the highlights.... Read More

Marketing, Salesforcetour, Sales, Events, Customer Story, Customer Success, Learning

Watch the best of Salesforce World Tour Sydney 2022 on Salesforce+.

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