360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Nov 04, 2015 By Tom Hasselman

Black Friday and Cyber Monday 2015 Social Trends and Analysis from Salesforce

It’s that time of year again. We’re heading into the busiest retail season with the big days of Black Friday and Cyber Monday just a few weeks away. The Social Studio team at Salesforce Marketing Cloud are tracking and reporting on the conversations and trends on social media leading up to the big... Read More

Featured, Marketing, Marketing Cloud, Social Media

Nov 03, 2015 By Lauren Kemp

How to Create Your Social Media Strategy in 4 Easy Steps

“Productivity is never an accident. It is always the result of a commitment to excellence, intelligent planning, and focused effort.” - Paul J. Meyer Creating and executing a successful social media strategy takes effort. It can be a little daunting starting from the beginning, but I’ve laid out a... Read More

Social Media, Marketing

Nov 03, 2015 By Gregg Johnson

Marketers Rank Salesforce Marketing Cloud Social Studio a Leader in Latest G2 Crowd Report

Business software review site G2 Crowd just released its Fall 2015 evaluation of Social Media Management providers and we’re happy to announce that Salesforce Marketing Cloud Social Studio has been named a leader. This result puts Salesforce as a leader, based on a high customer satisfaction score... Read More

Marketing, Marketing Cloud, Social, Social Media

Nov 02, 2015 By Gordon Evans

Customer Success is a Pin Away: Introducing Pinterest Publishing and Analytics for Salesforce Marketing Cloud

Today we're excited to announce that the Salesforce Marketing Cloud has been selected as a Pinterest Marketing Developer Partner for Content Publishing. We’ll be launching an entirely new set of tools to empower marketers to engage and connect with customers on Pinterest using Social Studio.... Read More

Marketing, Marketing Cloud, Social Media, Featured

Oct 30, 2015 By Hilary Givens

The Financial Services Industry is Investing Big in Digital Advertising

The Financial Services Industry has long been a big spender in the Digital Advertising space. In 2015, total US digital advertising spend has continued to see rapid growth, reaching $58B. Financial services will rank third highest in overall share of total digital ad spend across all industries,... Read More

Social, Social Media, Marketing, Marketing Cloud

Oct 30, 2015 By Zachary Reiss-Davis

8 Ways You Need to Prepare for the Holiday Advertising Season

The biggest time of the year is fast approaching for marketers and advertisers - In the United States alone, $616 billion will be spent on shopping for the winter holidays, according to the National Retail Federation. We recently published a list of ways that Email Marketers must already be... Read More

Advertising, Social, Social Media, Marketing, Marketing Cloud

Oct 29, 2015 By Michael Stone

Community Cloud Named a Leader in 2015 Gartner Magic Quadrant for Social Software in the Workplace

Community Cloud is proud to have earned major recognition from Gartner — one of the most respected voices in the industry — naming us a leader in its 2015 Magic Quadrant for Social Software in the Workplace. Gartner analysts carefully evaluated providers in this market, and recognized them based on... Read More

Community, Community Cloud, Social, Social Media, Chatter

Oct 28, 2015 By Kyle Graden

Advertising Insights: Global Trends for Ad Revenue, Mobile Commerce, Programmatic Spend

Get your fix of global advertising trends in this week’s advertising insights blog. See how digital advertising revenue rises and falls throughout the year in the U.S. while continuing to grow overall, the share of mobile commerce transactions among retailers in Western Europe, and the dramatic... Read More

Marketing, Marketing Cloud, Social, Social Media

Oct 27, 2015 By Zachary Reiss-Davis

Why Consumers and Advertisers Both Love Instagram

We’re excited to be part of the Instagram advertising rollout, and wanted to share some key stats about the platform in advance of a webinar we’re doing Wednesday October 28th (sign up here). Instagram’s growth over the past several years has been absolutely meteoric. It had just 50 million monthly... Read More

Social, Social Media, Marketing, Marketing Cloud

Go to the Resource Center

How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Black Friday and Cyber Monday 2015 Social Trends and Analysis from Salesforce

How to Create Your Social Media Strategy in 4 Easy Steps

Marketers Rank Salesforce Marketing Cloud Social Studio a Leader in Latest G2 Crowd Report

Customer Success is a Pin Away: Introducing Pinterest Publishing and Analytics for Salesforce Marketing Cloud

The Financial Services Industry is Investing Big in Digital Advertising

8 Ways You Need to Prepare for the Holiday Advertising Season

Community Cloud Named a Leader in 2015 Gartner Magic Quadrant for Social Software in the Workplace

Advertising Insights: Global Trends for Ad Revenue, Mobile Commerce, Programmatic Spend

Why Consumers and Advertisers Both Love Instagram

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First