360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Sep 05, 2015 By Kandice Carlson

It’s No Surprise, Customers Want to be Delighted.

When was the last time you were actually surprised by the contents of an email? Have you recently felt joy in your inbox? These seem like silly questions, but they matter. According to ReturnPath, the average email subscriber receives 416 commercial emails per month. In addition, email engagement... Read More

Marketing, Marketing Cloud

Sep 04, 2015 By Brent Downey

O. M. G. — Salesforce Lightning!

Salesforce just made a major announcement ahead of Dreamforce and I literally had to pick my jaw up off the floor after seeing Salesforce Lightning and the new Lightning Experience. If you haven’t seen it yet, you are in for a big surprise because it is an entirely new Salesforce and it is... Read More

Cloud, Featured, Leadership, Sales, Sales Cloud, Innovation, Lightning

Sep 04, 2015 By Zachary Reiss-Davis

Facebook Mobile App Installs Cost More on Android in Five Countries

At Salesforce, one of the biggest questions that we get from our customers who promote mobile app installs, especially customers at gaming companies, is how their costs to install an app compares to that of their peers. In our most recent advertising benchmark report, we published data on how... Read More

Marketing, Marketing Cloud, Social, Social Media

Sep 03, 2015 By Jennifer Dignum

Top 20 Dreamforce Must-Dos from the Industry's Top Sales Experts

Whether you’re going to Dreamforce for the first or the 10th time, there’s always something new to see and learn. But the sheer size and the volume of activities, vendors, and sessions can be overwhelming to even the most seasoned “Dreamforcer.” To help plan ahead and focus on the most important... Read More

Dreamforce, Sales

Sep 03, 2015 By Matthew Hutchinson

5 Easy Steps to Really Bad Digital Marketing

In the age of blogs, it’s relatively simple to find guidance on how to do something right. Whether it’s a personal goal like saving for retirement—or a professional objective such as career advancement—advice is just a click away. But where does this leave those who prefer to settle for less? You... Read More

Featured, Marketing, Marketing Cloud

Sep 03, 2015 By Zachary Reiss-Davis

Facebook Lookalike Expansion Creates Better Results For ArcSoft

At Salesforce, we’re always excited to measure the performance of new ways to target consumers with ads across the platforms which we support - Facebook, Twitter, LinkedIn, and Instagram. Facebook Lookalike Audiences enable advertisers to target Facebook ads by building groups of Facebook users who... Read More

Marketing, Social, Social Media

Sep 02, 2015 By Heike Young

The New Marketing Podcast from Salesforce is Here: Introducing the Marketing Cloudcast

The Marketing Cloudcast is a new marketing and business podcast from Salesforce. The first three episodes of the Marketing Cloudcast are available now on iTunes! What It’s All About Every podcast episode features an interview with a marketing leader on real-world marketing challenges and... Read More

Featured, Marketing, Leadership, Innovation, Marketing Cloudcast

Sep 02, 2015 By Kim Honjo

Are You a Data-Strong Marketer? [INFOGRAPHIC]

This is the second post in our four-part Data Strong Organization infographic series. Be sure to check out our Sales infographic. The role of a marketing is evolving. The rise of digital has connected us like never before, and marketers need to keep pace with the demands of knowledgeable, social... Read More

Data.com, Marketing

Sep 02, 2015 By Tim Pickard

The Top 4 Irresistible Assets of Industry Conferences

There are few things that cause a buzz in the business world quite the way a conference does, and there’s no better place to “see and be seen” than the expo hall at a well-attended industry event. But they’re about far more than just hype. There are very real, very important shifts taking place in... Read More

Dreamforce, Sales, Cloud

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How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

It’s No Surprise, Customers Want to be Delighted.

O. M. G. — Salesforce Lightning!

Facebook Mobile App Installs Cost More on Android in Five Countries

Top 20 Dreamforce Must-Dos from the Industry's Top Sales Experts

5 Easy Steps to Really Bad Digital Marketing

Facebook Lookalike Expansion Creates Better Results For ArcSoft

The New Marketing Podcast from Salesforce is Here: Introducing the Marketing Cloudcast

Are You a Data-Strong Marketer? [INFOGRAPHIC]

The Top 4 Irresistible Assets of Industry Conferences

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Europe, Middle East, and Africa

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First