360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Mar 20, 2018 By Salesforce

5 Reasons Why You Should Register for Connections (And Sneak a Peek at Our Agenda!)

Registration for Connections is live! 🎊 Save your spot now, and get ready to be inspired, learn, and network with fellow Trailblazers. Blaze your trail to better consumer engagement, and gain actionable knowledge and insights from breakout sessions, industry experts, innovative partners, and... Read More

Marketing, Events

Mar 20, 2018 By Gordon Evans

XChange is Now Salesforce Connections!

For seven years Demandware hosted XChange, an amazing annual event bringing together retailers, brands, thought leaders and technology partners for three days of inspiration, learning, and fun. Now, almost two years after being acquired by Salesforce, we’re thrilled to announce a bigger event for Trailblazers driving innovation in commerce, digital marketing and service across all industries – Salesforce Connections!... Read More

Commerce, Retail Insights, Events

Mar 19, 2018 By Amy Weaver

Year Up's CEO on Closing the Opportunity Divide

America’s workforce has a problem: there’s a surplus of middle-level jobs sitting vacant, while there’s a sea of untapped talent. This gap is known as the opportunity divide, where social and educational forces limit access to economic opportunity for large sections of the population. The Fourth... Read More

Careers, Leadership, Low Code, Leadership Insights, Artificial Intelligence

Mar 19, 2018 By Gilberto Artuza

3 Easy Steps to Increase Business Value

How do companies decide where to allocate resources, with so many competing priorities and with every project being of the utmost importance? Limited budgets and endless projects seem to be the norm, so you would think there’s a clear answer to this question. The answer is elusive, and companies... Read More

Customer Success, IT

Mar 19, 2018 By Heike Young

How to Win Shoppers in the Retail Renaissance: New Data from 550 Brand Leaders

How many times have you heard a retail executive say, “We must put the customer in the center of everything we do”? Between all the conferences you’ve attended, articles you’ve read, and internal meetings you’ve held, you may even be feeling some fatigue around the term consumer... Read More

Retail, Research, Marketing

Mar 19, 2018 By Heike Young

How to Win Shoppers in the Retail Renaissance: New Data from 550 Brand Leaders

According to new research from Salesforce and Deloitte Digital, we’re experiencing a retail renaissance, and it’s time to dig deeper and discover how some of the world’s top-performing brands win shoppers for the long-term. The report is based on a global survey of more than 550 traditional retail, pure play, consumer goods, and branded manufacturing leaders, and sheds light on what elite performers do to win shoppers, and how their strategies suggest a model for success.... Read More

Commerce, Retail Insights, Unified Commerce, Thought Leadership

Mar 16, 2018 By Devon McGinnis

From Salsa Teacher to Developer: This is Why Citizen Development is so Powerful

To borrow a line from Salesforce Chief Digital Evangelist Vala Afshar, “IT is emerging in a role we’ve never seen it in before — as the ‘central nervous system’ of modern business.” In fact, 77% of IT leaders view IT as an extension or partner of business units rather than a separate function. For... Read More

IT, Low Code, Leadership Insights

Mar 16, 2018 By Paul Cordasco

3 Digital Advertising Metrics Marketers Should Measure

With 91% of advertisers already having a data management platform (DMP) or planning to use one in the next year, the marketing world is taking decisive steps to capture, unify, and activate consumer data. Using data to understand consumer behaviors and preferences is a hot topic for advertisers.... Read More

Marketing, Digital Marketing

Mar 16, 2018 By Peter Schwartz

Embracing the Future in Energy: Salesforce at CeraWeek

It's no secret that the energy industry is in the middle of a pretty seismic shift. From regulatory and policy shifts, changing global demographic trends, to rapidly evolving renewable technologies (WEF), combined with an aging workforce and a looming talent gap, there are a lot of factors at play... Read More

Events, IT

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How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

5 Reasons Why You Should Register for Connections (And Sneak a Peek at Our Agenda!)

XChange is Now Salesforce Connections!

Year Up's CEO on Closing the Opportunity Divide

3 Easy Steps to Increase Business Value

How to Win Shoppers in the Retail Renaissance: New Data from 550 Brand Leaders

How to Win Shoppers in the Retail Renaissance: New Data from 550 Brand Leaders

From Salsa Teacher to Developer: This is Why Citizen Development is so Powerful

3 Digital Advertising Metrics Marketers Should Measure

Embracing the Future in Energy: Salesforce at CeraWeek

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First