360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Apr 10, 2019 By Bill Patterson

Extending our Google Partnership with Intelligent Customer Service Innovations

Providing great service is an absolute imperative – 82% of service leaders acknowledge their company’s customer service must transform to stay competitive, making the service agent’s job more crucial than ever. Service agents are on the front lines of all customer interactions and are responsible... Read More

Artificial Intelligence, Customer Service, News, Service, Service Cloud

Apr 10, 2019 By Stephanie Lottridge

WNBA Fever: For Love of the Game and Community

Dr. Allison Barber is a seasoned marketing and communications executive who has recently embarked on a whole new journey in sports. She has had an incredible career including running communications programs for the White House and Department of Defense — but this new role as the Indiana Fever’s... Read More

News

Apr 09, 2019 By Devon McGinnis

What Is a Sales Funnel?

The sales funnel metaphor is somewhat misleading; in real life, the process never goes as smoothly as liquid down a funnel. In the last decade, digital marketing, artificial intelligence (AI), and CRM have drastically changed the process of converting new leads into customers. Given this, it’s... Read More

Sales, Small Business

Apr 09, 2019 By Heike Young

Nine Stats About the Retail Customer Journey in 2019

As we wind down this decade, the 2010s will be remembered for digital disruption in our everyday lives. For consumers, that disruption has yielded major shifts in how they browse for, purchase, receive, and return goods. To build better shopper relationships in 2019 and prepare for this year's... Read More

Commerce, Ecommerce

Apr 08, 2019 By Heike Young

Millennials vs. Gen Z: How Are They Different?

Editor's note: This article is among our most popular, so we’ve updated it recently to keep things fresh. For marketers and business owners, understanding the nuances and personality quirks of each generation is part of the fun — and part of the challenge. Understanding each audience helps us... Read More

Marketing, Retail, Commerce

Apr 08, 2019 By Veda Kumarjiguda

What Is Email Deliverability and What Impacts It?

Even after years of sending email, the way deliverability works remains a mystery to many marketers. If an email is sent and no one receives it, was it actually sent? In this two-part series and accompanying webinar, we will explore common misconceptions and provide tools to improve email... Read More

Best Practices, Email Marketing, Marketing

Apr 07, 2019 By Eric Lessard

See How Omoda Blazes Trails as a 144-Year Old Company

Omoda, a global Netherlands-based footwear and accessories manufacturer, has put its shoppers at the center of everything they do since its inception way back in 1875, when free home deliveries were made by horse and carriage. Omoda’s passion for footwear and customer satisfaction is as evident now... Read More

Commerce, Customer Story

Apr 06, 2019 By Nick Johnson

45 Inspiring Quotes About Business Growth — and Tips for Success

A 1951 issue of Popular Mechanics magazine predicted that by now, we'd all have personal helicopters parked in our garages. While technology hasn't followed that exact path, there are plenty of innovations in the Fourth Industrial Revolution that are disrupting business as we know it. Businesses... Read More

Thought Leadership

Apr 05, 2019 By Alicia Esposito

Forrester’s Sucharita Kodali Gets Real: What Retailers Should Know In 2019

The retail community can always expect to get a few nuggets of wisdom from Sucharita Kodali, VP and Principal Analyst at Forrester. Whether on stage at one of the many retail conferences worldwide, on a cable news show or chatting with the Retail TouchPoints team, she has the ability to... Read More

Commerce, Customer Service, Marketing, Holiday Readiness

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How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Extending our Google Partnership with Intelligent Customer Service Innovations

WNBA Fever: For Love of the Game and Community

What Is a Sales Funnel?

Nine Stats About the Retail Customer Journey in 2019

Millennials vs. Gen Z: How Are They Different?

What Is Email Deliverability and What Impacts It?

See How Omoda Blazes Trails as a 144-Year Old Company

45 Inspiring Quotes About Business Growth — and Tips for Success

Forrester’s Sucharita Kodali Gets Real: What Retailers Should Know In 2019

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First