360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Apr 05, 2019 By Mathew Sweezey

The Three Keys To Creating Amazing Real-Time Experiences

Looking ahead to 2019, marketers cite their number one priority and challenge will be to create real-time customer experiences. This has many marketers racing to buy the required technology to create those real-time experiences. The truth, however, is that — while needed — technology is not a... Read More

B2C Marketing, Email Marketing, Marketing, Marketing Cloud

Apr 04, 2019 By Rohit Mehta

Summer '19 Sandbox Preview Instructions: How to See Salesforce's New Release

Note: This blog post includes special considerations for Sandbox Cloning beta participants. The Salesforce Summer ‘19 release is quickly approaching and soon you'll be able to take advantage of exciting new features and functionality! If you are a Sandbox customer, you have the opportunity to get... Read More

IT, Seasonal Release

Apr 04, 2019 By Heike Young

30 Sales Tips for Success

Editor's note: This article is among our most popular posts, so we’ve updated it recently to keep things fresh. Modern customers have changed the rules of sales. Research shows that 69% of business buyers expect an Amazon-like business buying experience — yet only 27% say companies generally excel... Read More

Sales

Apr 04, 2019 By Lincoln Hull

How Grammarly Sends 1.5 Billion Personalized Emails

Millions of users rely on Grammarly every day to make their messages, documents, and social media posts clear, mistake-free, and full of impact. With just 200 total employees, Grammarly relies on customer experience to keep their 15 million subscribers happy and engaged. Email customization is at... Read More

B2C Marketing, Email Marketing, Marketing, Marketing Cloud

Apr 04, 2019 By Stephanie Lottridge

Upskill Underserved Communities to Bridge the Digital Divide

“Pay it forward” seems to be the motto by which Per Scholas CEO, Plinio Ayala, lives. Plinio grew up in the Bronx neighborhood of New York City during the “Bronx is Burning” era of the 1970s. Access to training or education opportunities that allowed talented and driven individuals to succeed was... Read More

Foundation, News

Apr 04, 2019 By Heather Black

How a Working Mom Helps Others Redefine Their Careers

I'm on a mission. A mission to empower 200 parents from across the globe to change their careers by 2020. And above all, to help returning-to-work parents to find success. To shout out about the Salesforce career opportunities out there and to inspire other mothers to make a change — as I did.... Read More

Careers, IT, Trailblazer Story, Learning

Apr 03, 2019 By Vladimir Lemez

Winning Customer Loyalty Hinges on Data Privacy and Trust

As companies race to win customer loyalty, they rely heavily on accurate customer data to personalize every experience. To gain loyalty, companies need to use customer data to provide seamless experiences and meet customer expectations — all while they build trust. Collecting and using customer... Read More

Marketing, Marketing Cloud, Email Marketing, B2C Marketing

Apr 03, 2019 By Steve Sobel

The Three "E"s That Will Shape the Future of the Media Industry

Media companies — whether new entrants or traditional player in the publishing, broadcast and film space — are in a full-on war for consumer attention. Winners have been successful by doubling down on creating personalization strategies that drive relevance, monetizing assets across channels that... Read More

Communications

Apr 03, 2019 By Mathew Sweezey

Four Keys to the Future of Data-Driven Marketing

Data isn’t new; we’ve been using it for years. Big data, small data, social data — you name it. Data has even been deemed the “new oil.” We know data is already an essential tool in marketing — but the rules for how marketers obtain, leverage, and protect data is constantly evolving. Here are four... Read More

Email Marketing, Marketing, Marketing Automation, Marketing Cloud

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How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

The Three Keys To Creating Amazing Real-Time Experiences

Summer '19 Sandbox Preview Instructions: How to See Salesforce's New Release

30 Sales Tips for Success

How Grammarly Sends 1.5 Billion Personalized Emails

Upskill Underserved Communities to Bridge the Digital Divide

How a Working Mom Helps Others Redefine Their Careers

Winning Customer Loyalty Hinges on Data Privacy and Trust

The Three "E"s That Will Shape the Future of the Media Industry

Four Keys to the Future of Data-Driven Marketing

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Europe, Middle East, and Africa

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First