360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Jun 24, 2020 By Julie Bordato

Bay Area Lab Builds Fast and Secure Way To Share COVID-19 Test Results

UC Berkeley's Innovative Genomics Institute (IGI) is using Salesforce products to deliver faster COVID-19 test results. With labs facing major backlogs, it can take weeks for patients to get results. Now, Berkeley is running tests and providing critical results within 24 hours – all for free. ... Read More

Digital Transformation, Sales, Sales Cloud, Healthcare & Life Sciences, Innovation, Leading Through Change

Jun 17, 2020 By Dr. Jose Quesada

Why Member Engagement Matters More Than Ever

Despite the pandemic, members continue to have high expectations for payers. Though call centers are experiencing surges in their normal volume, members still want rapid, accurate responses to their questions and concerns. They want to connect on their preferred channels and engage in personalized,... Read More

Customer Engagement, CEO, Healthcare & Life Sciences, Health Insurance Carriers, Health Cloud

Jun 14, 2020 By Katie Logan

Piedmont Healthcare Relies on Technology To Prioritize Patient Care

This article was written by Piedmont Healthcare, a Salesforce customer. As community anxiety about the COVID-19 pandemic grew, we — like many healthcare providers across the U.S. — saw the number of inquiries to our call center skyrocket. Many calls were from people with questions about how the... Read More

CEO, Digital Transformation, Leading Through Change, Health Cloud, Healthcare & Life Sciences, Providers

May 20, 2020 By Jennifer Turcotte

Pharma Now: How the Industry Will Recover and Adapt

In late January, I wrote a blog titled Trends Impacting Pharma in 2020. Now, in May, we see how quickly things can change. In response to COVID-19, the pharmaceutical industry has accelerated its digital transformation to address what are now not just trends, but imperatives — like... Read More

Customer Engagement, CEO, Healthcare & Life Sciences, Leading Through Change, Thought Leadership, Pharmaceuticals

May 13, 2020 By Sindhu Pandit, M.D.

How Healthcare Embraces Digital Transformation in Face of Pandemic

Virtual care, data analytics, digital engagement — these terms are by no means new to healthcare. In fact, at the onset of 2020, they were likely initiatives of most healthcare organizations’ digital strategies, albeit in some cases as “nice to have.” But the outbreak of the coronavirus pandemic... Read More

Digital Transformation, CEO, Service Cloud, Healthcare & Life Sciences, Leading Through Change, Health Insurance Carriers, Health Plans, Providers

May 12, 2020 By Dana Wolfe

Healthcare Leaders Fight COVID-19 With Technology

As the COVID-19 pandemic escalated, many healthcare organizations quickly adopted digital solutions to address increased demands of their staff and clinical teams. Traditional forms of employee communication and patient engagement couldn’t scale and would no longer suffice. Technology solutions... Read More

Digital Transformation, CEO, Healthcare & Life Sciences, Leading Through Change, Thought Leadership, Health Insurance Carriers, Health Plans, Providers

May 08, 2020 By Ashwini Zenooz

How a Toronto Hospital Launched a COVID-19 Assessment Solution in Record Time

Women’s College Hospital (WCH), a fully affiliated teaching hospital of the University of Toronto, is normally outpatient only. They don’t have inpatient beds and they don’t have an emergency room. But with a global pandemic occurring, nothing is normal. Recently, the hospital transformed its... Read More

Digital Transformation, IT, Health Cloud, Healthcare & Life Sciences, Leading Through Change, Providers

May 05, 2020 By Ari Bendersky

Dr. David Agus Discusses The Complicated Subject of Contact Tracing for Companies in Our New Era

Today we publish part two in a three-part series where renowned physician Dr. David Agus shares valuable insight into the things companies and employees should consider when thinking about returning to shared office spaces. While the first article focused on health, today Dr. Agus explores how... Read More

Future of Work, Leading Through Change, Leadership, Healthcare & Life Sciences, Work.com, CEO, Reopen Safely

Apr 24, 2020 By Mazi Rasulnia

How Pack Health Scales Fast to Help High-Risk Populations

Pack Health, a Salesforce customer, wrote this article. What do you do when a pandemic requires you to quadruple the capacity of your business in days? Back in March, our digital health coaching company Pack Health started getting calls from hospitals and national health insurance companies.... Read More

Customer Engagement, Healthcare & Life Sciences, Leading Through Change, Providers

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How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Bay Area Lab Builds Fast and Secure Way To Share COVID-19 Test Results

Why Member Engagement Matters More Than Ever

Piedmont Healthcare Relies on Technology To Prioritize Patient Care

Pharma Now: How the Industry Will Recover and Adapt

How Healthcare Embraces Digital Transformation in Face of Pandemic

Healthcare Leaders Fight COVID-19 With Technology

How a Toronto Hospital Launched a COVID-19 Assessment Solution in Record Time

Dr. David Agus Discusses The Complicated Subject of Contact Tracing for Companies in Our New Era

How Pack Health Scales Fast to Help High-Risk Populations

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How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First