If great customer experiences require rich customer data, what happens when the data stream runs dry? Companies are pondering this in the wake of recent high-profile security breaches. Business leaders are faced with sky-high customer expectations and rock-bottom trust levels.
Customer...
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Today at Connections '18 the world’s top brands are gathered to learn how they can deliver next-generation customer engagement. With new product innovations announced across marketing, commerce, and service we are enabling brands worldwide to deliver smarter, more personalized, and connected...
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Innovations in Field Service Management (FSM) technology are changing the way companies service their customers. The Internet of Things (IoT), artificial intelligence (AI), augmented reality, predictive analytics, and machine learning are creating areas of opportunity for companies looking to drive...
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Whether you are a small business or a large enterprise, you want to make sure your organization can use its Salesforce investment to the fullest potential, while still being nimble and cost-effective.
To balance effectiveness and efficiency, you need to make sure your team isn’t held back by a lack...
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Let’s face it. New releases have a way of sneaking up on us, and sometimes it’s hard to keep up.
We know that you likely want to learn about the hottest new features that could solve a long-standing pain point or business problem, but just don’t have the time to put everything on hold to sit down...
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What would it take for you to trust a robot? That’s the sort of question that Dr. Susan Weinschenk loves to analyze. Weinschenk is Chief Behavioral Scientist and Chief Executive Officer at The Team W, a consulting firm that advises clients about user experience and design, focusing on the...
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You read that right. Connections is not just for marketers anymore. This year, Service Cloud will be front and center at the B2C event for customer experience and service leaders.
It’s just a few short weeks away, and you won’t want to miss the latest service innovations and thought leaders at this...
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We’re in a time when the digital world is more familiar to many than the analog one. Millennials and Generation Z have grown up playing video games since preschool; they’ve lived most of their lives online. These digital native customers are smart, tech-savvy, and accustomed to being able to find...
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At 22 years old, Jonathan Vu felt uncertain about his future.
At the time, he was attending an online business program at Western Governors University during the day and bartending and bussing tables at night to support himself. He envisioned himself landing a job in tech, but when it came time to...
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