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Luke Ball
Luke Ball is a VP of Product Management. In his 10 years at Salesforce, Luke has led product and/or user experience in a number of different areas, including Social Studio in Marketing Cloud, Chatter and Community Cloud, Search in Platform, and now Order Management in Commerce Cloud. Luke lives in Berkeley, CA, with his wife, 2 daughters, yellow Labrador Retriever, and minivan.
Order management is how brands stay agile, extend new capabilities, and fulfillment all while meeting market dynamics. It all hinges on great UX...
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I have a commerce confession. As a shopper, I hate doing returns. Hate, hate, hate them. It gives me anxiety, and I avoid it; I procrastinate doing them. I’d almost rather eat the cost of the item than deal with the return.
Case in point: a recent experience I had (the brand involved shall remain...
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In the world of ecommerce, few things can top the excitement and anticipation of receiving a package on your doorstep. That was certainly the case in our house, as I recently surprised my daughters with a newly released Harry Potter Lego set. I ordered online and looked forward to its speedy...
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With YouTube viewers worldwide now watching over a billion hours of video content every day, marketers are more focused than ever on making sure their digital video strategy is on point. This means not just publishing content, but also engaging with viewers and learning from feedback and analytics...
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"It all starts with Listening."
Radian6 built a very novel and successful business on the above premise. Listen to your customers, your prospects, your dissenters, and your champions. Understand what people are saying about your brand, your industry, and your competitors. React in...
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Today is an exciting day for our team!
It’s been a thrilling year for social products at Salesforce. In May, we launched a brand new product: Social Studio, built by the incredible teams behind Radian6 and Buddy Media. Today, we are unveiling the next generation of Social Studio. Social Studio is...
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